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View this post on the web at https://monicabarbosarecebe.substack.com/p/osw=
aldo-mellone-aos-80-rigor-leveza
NEWS#26 =E2=80=93 29 NOV
Araqu=C3=A9m Alc=C3=A2ntara: 50 anos de fotografia viva - um manifesto visu=
al pela Terra
Trabalhei com Araqu=C3=A9m Alc=C3=A2ntara uma vez - e o que era admira=C3=
=A7=C3=A3o profissional virou uma amizade silenciosa, daquelas que a gente =
guarda com carinho. Por isso, =C3=A9 especial falar dele neste marco t=C3=
=A3o importante. Araqu=C3=A9m celebra 50 anos de carreira com um livro monu=
mental: 508 p=C3=A1ginas que atravessam o Brasil profundo - das florestas =
=C3=A0s cidades, da beleza ao colapso. Mas =E2=80=9CAraqu=C3=A9m Alc=C3=A2n=
tara: 50 anos de Fotografia=E2=80=9D vai al=C3=A9m de uma retrospectiva. =
=C3=89 manifesto. Um retrato do pa=C3=ADs visto por quem fez da imagem um a=
to po=C3=A9tico e pol=C3=ADtico. Em tempos de IA e algoritmos, seu trabalho=
reafirma o que ele chama de =E2=80=9Cintelig=C3=AAncia org=C3=A2nica=E2=80=
=9D: aquela que nasce do instinto, da presen=C3=A7a, da conex=C3=A3o real c=
om o que =C3=A9 vivo. Sua lente sente. Capta pulsa=C3=A7=C3=B5es: o sil=C3=
=AAncio dos rios, o gesto ribeirinho, a energia crua da floresta. A celebra=
=C3=A7=C3=A3o se expande com a Cole=C3=A7=C3=A3o Esp=C3=ADrito da Terra, cr=
iada com a by Kamy. A diretora art=C3=ADstica Francesca Alzati mergulhou no=
acervo do fot=C3=B3grafo e traduziu on=C3=A7as, aves e paisagens em tape=
=C3=A7arias e almofadas bordadas =C3=A0 m=C3=A3o, por artes=C3=A3s do proje=
to social 1+1+by Kamy, no sul de Minas. O encontro foi costurado por Claudi=
a Campos, especialista em conex=C3=B5es estrat=C3=A9gicas - prova de que, q=
uando marca e artista se encontram com curadoria e prop=C3=B3sito, o result=
ado ganha alma e longevidade. E mais: 10% da renda com o livro ser=C3=A1 re=
vertida para a Associa=C3=A7=C3=A3o Mata Ciliar, refer=C3=AAncia em conserv=
a=C3=A7=C3=A3o da biodiversidade desde 1987. Araqu=C3=A9m n=C3=A3o fotograf=
a o Brasil. Ele pertence a ele. E nos lembra, com cada imagem, que proteger=
o que =C3=A9 vivo =C3=A9 urgente. E ainda poss=C3=ADvel.
Do Ponto de Venda ao Ponto de Encontro
A provoca=C3=A7=C3=A3o =C3=A9 simples - e poderosa: se o varejo f=C3=ADsico=
quiser sobreviver =C3=A0 era do clique, vai ter que caber na vida das pess=
oas. Ser algo que se move, se adapta, encontra o p=C3=BAblico onde ele esti=
ver. Menos ponto fixo, mais encontro. Em resumo: o futuro do varejo ser=C3=
=A1 humano - ou n=C3=A3o ser=C3=A1. Um experimento recente levou esse pensa=
mento ao limite: como condensar o futuro de uma loja dentro de uma mala 3D?=
O est=C3=BAdio valenciano Cul de Sac, convidado pela Gerflor para o projet=
o Portable Architecture - uma s=C3=A9rie sobre os espa=C3=A7os do amanh=C3=
=A3 - respondeu com uma valise-escultura que parece uma fus=C3=A3o de rede =
neural com coral org=C3=A2nico. Nada de prateleiras ou logos =C3=B3bvios. O=
foco est=C3=A1 em como as pessoas entram, circulam, se conectam - e levam =
a experi=C3=AAncia com elas. A loja deixa de ser destino e vira situa=C3=A7=
=C3=A3o: um momento vivo, mutante, que pode acontecer em qualquer lugar. Aq=
ui, a impress=C3=A3o 3D n=C3=A3o =C3=A9 efeito especial - =C3=A9 manifesto.=
As formas fluidas, quase biol=C3=B3gicas, s=C3=B3 existem porque a tecnolo=
gia permite o que a produ=C3=A7=C3=A3o tradicional n=C3=A3o ousa: geometria=
s imposs=C3=ADveis. Os revestimentos da linha Creation, da Gerflor, aparece=
m integrados =C3=A0 estrutura como um preview t=C3=A1til das superf=C3=ADci=
es que poderiam ocupar lojas reais. Piso e parede como palco de experi=C3=
=AAncia - n=C3=A3o como coadjuvantes. E o formato de mala tamb=C3=A9m =C3=
=A9 recado: em vez de mais um relat=C3=B3rio de tend=C3=AAncias ou uma flag=
ship milion=C3=A1ria, o futuro do varejo chega em escala humana. Algo que v=
oc=C3=AA gira em volta, entende em minutos - mas decanta aos poucos. Se n=
=C3=A3o for humano, n=C3=A3o =C3=A9 varejo. Simples assim. Ao lado de outra=
s malas da mesma s=C3=A9rie - dedicadas ao escrit=C3=B3rio e ao hotel do fu=
turo - a mensagem se repete: se a compra migrou para o online, o espa=C3=A7=
o f=C3=ADsico s=C3=B3 faz sentido se virar organismo vivo, port=C3=A1til e =
profundamente humano. O resto =C3=A9 estoque.
=E2=80=9CSe Oswaldo Mellone tivesse nascido na Dinamarca, estaria em museu.=
Aqui, =C3=A9 preciso lembrar quem ele =C3=A9.=E2=80=9D Aos 80 anos, Mellon=
e segue desenhando com o mesmo rigor e leveza de sempre - hoje com a Japi S=
tudio, amanh=C3=A3 em mais um caderno de croquis, postado sem alarde no Ins=
tagram [ https://substack.com/redirect/6056c576-e723-4ebb-9d53-c52b733a3e3b=
?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY ]. For=
mado em Desenho Industrial, atuou como gerente de projetos na Universidade =
de T=C3=B3quio, a convite do governo japon=C3=AAs. Foi bra=C3=A7o direito d=
e Jorge Zalszupin no L=E2=80=99Atelier e, desde os anos 1980, assina projet=
os premiados para as maiores ind=C3=BAstrias do pa=C3=ADs. Mellone defende =
um design democr=C3=A1tico, sem fetiche nem firula: feito para s=C3=A9rie, =
com emo=C3=A7=C3=A3o, uso f=C3=A1cil, intelig=C3=AAncia de material e custo=
-benef=C3=ADcio real. Entrevist=C3=A1-lo =C3=A9 mais que uma honra - =C3=A9=
um ajuste de contas com a mem=C3=B3ria desse mestre e com a hist=C3=B3ria =
do design brasileiro.
1. Voc=C3=AA atravessou muitas fases do design brasileiro - do modernismo i=
ndustrial ao autoral contempor=C3=A2neo, e agora com materiais e tecnologia=
s como a rotomoldagem. O que mais mudou, na sua opini=C3=A3o, na maneira de=
projetar nos =C3=BAltimos 40, 50 anos?
A maneira de projetar nos =C3=BAltimos 50 anos mudou pouco. Desenhe!!! O de=
signer e o engenheiro continuar=C3=A3o lado a lado no desenvolvimento das i=
deias. O ato de projetar mudou quanto a ferramentas e materiais, mas contin=
uamos a desenhar exercitando nossa imagina=C3=A7=C3=A3o. Com rela=C3=A7=C3=
=A3o =C3=A0 rotomoldagem, =C3=A9 um processo dispon=C3=ADvel desde a Segund=
a Guerra. Faz o designer pensar como escultor. Vale lembrar que o l=C3=A1pi=
s de grafite =C3=A9 uma ideia inglesa do s=C3=A9culo XV. Hoje usamos o Appl=
e Pencil, mas continuamos com a obrigatoriedade do saber desenhar=E2=80=A6
2. Seu in=C3=ADcio com o Zalszupin =C3=A9 uma =C3=A2ncora forte - poucos de=
signers vivos trabalharam diretamente com mestres dessa estatura. Que apren=
dizados ainda reverberam no seu processo hoje?
Sorte. Muita sorte. Dividir pranchetas e me tornar amigo do Jorge at=C3=A9 =
o fim. Durante dez anos convivi com o mestre do desenho, da engenharia, da =
emo=C3=A7=C3=A3o. At=C3=A9 hoje, em alguns momentos di=C3=A1rios, me v=C3=
=AAm solu=C3=A7=C3=B5es que pensamos h=C3=A1 50 anos. Ao longo do tempo ape=
rfei=C3=A7oamos nossa maneira de trabalhar, arrisco que chegamos a um proce=
sso telep=C3=A1tico=E2=80=A6 No seu papel de diretor de design, foi respons=
=C3=A1vel pelo desenvolvimento de v=C3=A1rios processos produtivos. Gostava=
de desafiar os jovens designers, principalmente =C3=A0s segundas-feiras, q=
uando trazia ideias nascidas no fim de semana=E2=80=A6
3. Sua trajet=C3=B3ria reflete um tempo de matura=C3=A7=C3=A3o que nem semp=
re o mercado valoriza hoje. Como voc=C3=AA v=C3=AA a quest=C3=A3o et=C3=A1r=
ia no design? H=C3=A1 espa=C3=A7o para esse =E2=80=9Ctempo longo=E2=80=9D d=
e projeto? E esse tr=C3=A2nsito entre gera=C3=A7=C3=B5es, vis=C3=ADvel nas =
parcerias com nomes mais jovens e empresas como a Japi, =C3=A9 algo que voc=
=C3=AA busca ativamente?
Um jovem designer e o Jorge representariam um mesmo eixo criativo: impulso =
e maturidade. Ver a quest=C3=A3o et=C3=A1ria n=C3=A3o como fronteira, mas c=
omo di=C3=A1logo, =C3=A9 o caminho. Zalszupin mostrou que o tempo n=C3=A3o =
limita. Depura. =C3=89 s=C3=B3 acompanhar o sucesso de suas obras, que amad=
ureceram na propor=C3=A7=C3=A3o, no gesto, na alma. Buscar a evolu=C3=A7=C3=
=A3o do design passa pelo antigo acolher o novo. =C3=89 o que estou propond=
o =C3=A0 Japi com parcerias de jovens designers.
4. Com a bagagem que voc=C3=AA tem, queria te ouvir sem filtro: o que, no d=
esign - e talvez no designer de hoje - voc=C3=AA abomina? E, do outro lado,=
o que enxerga como uma evolu=C3=A7=C3=A3o qualitativa real, algo que te d=
=C3=A1 gosto de ver acontecendo?
N=C3=A3o chego a abominar um design ou um designer!!! Acho que =C3=A9 minha=
paix=C3=A3o pelo desenho que imp=C3=B5e limites. Por mais simples que pare=
=C3=A7a, sempre imagino o esfor=C3=A7o do profissional, da equipe de desenv=
olvimento, no cuidado qualitativo, buscando uma forma com mais sentido. Com=
a velocidade projetual de hoje, a dist=C3=A2ncia entre ideia e execu=C3=A7=
=C3=A3o =C3=A9 a cada dia mais curta, mas, exatamente por isso, podemos nos=
dar ao prazer da lentid=C3=A3o criativa mais elaborada. Vivemos uma =C3=A9=
poca em que os produtos - e nossa vida - t=C3=AAm tudo para serem melhores=
=E2=80=A6
Piloto Milano 2026: Brasil pela porta da frente
Uma mudan=C3=A7a discreta - mas profundamente simb=C3=B3lica - marca o pr=
=C3=B3ximo cap=C3=ADtulo do Piloto Milano. Em 2026, o projeto de design aut=
oral brasileiro ocupa a Residenza Vignale, palazzo Liberty que j=C3=A1 foi =
casa da Artemest: um endere=C3=A7o-s=C3=ADntese do modernismo italiano e da=
alta curadoria em Mil=C3=A3o. A proposta continua a mesma: desmontar os es=
tere=C3=B3tipos tropicais e apresentar um Brasil urbano, contempor=C3=A2neo=
, onde pe=C3=A7as autorais transitam entre ind=C3=BAstria, artesania e expe=
rimenta=C3=A7=C3=A3o. =C3=89 o =E2=80=9CBrazil but beyond=E2=80=9C - uma na=
rrativa que recusa caricaturas e se alinha ao que h=C3=A1 de mais relevante=
no design global. Falei com Ricardo Gaioso, curador do projeto, nesta sema=
na em que o novo espa=C3=A7o foi oficialmente comunicado. Ele resume o mome=
nto com precis=C3=A3o: =E2=80=9C=C3=89 um marco. Uma dimora storica de esti=
lo Liberty, vizinha de Rossana Orlandi, recebe pela primeira vez o design c=
ontempor=C3=A2neo brasileiro - pela porta da frente. Mil=C3=A3o =C3=A9 um r=
ito de passagem para a maturidade: aqui, s=C3=B3 faz sentido apresentar pro=
dutos que questionam, saem do status quo e contam uma hist=C3=B3ria.=E2=80=
=9D Para marcas e est=C3=BAdios, o recado =C3=A9 claro: Piloto n=C3=A3o =C3=
=A9 apenas =E2=80=98estar em Mil=C3=A3o=E2=80=99. =C3=89 disputar aten=C3=
=A7=C3=A3o no mesmo f=C3=B4lego dos maiores do mundo - com narrativa, consi=
st=C3=AAncia e um olhar afiado para o futuro do morar. Quem sente que j=C3=
=A1 tem esse cap=C3=ADtulo para contar, sabe que agora =C3=A9 hora de escre=
v=C3=AA-lo.
Venho observando a Tecline h=C3=A1 algum tempo. =C3=89 uma das poucas ind=
=C3=BAstrias nacionais de alta performance que alia processo artesanal ao i=
ndustrial para dar forma =C3=A0s ideias de alguns dos melhores designers br=
asileiros. Com posicionamento de marca bem definido, seu mix de produtos =
=C3=A9 pensado para conversar entre si - e com outros - em qualquer lugar d=
o mundo. Nesta semana, fui conhecer a nova cole=C3=A7=C3=A3o Design by Text=
ure, composta por 25 pe=C3=A7as in=C3=A9ditas assinadas por Arthur Casas, R=
onald Sasson e Manoel Sasson, que estreia sua primeira cria=C3=A7=C3=A3o pa=
ra uma marca de mobili=C3=A1rio. Filho de peixe, peixinho =C3=A9? Sim. E co=
m personalidade.
Jantar perfeito (sem jogo americano e cristal)
Pra quem n=C3=A3o sabe, eu sou diplomada e professora de etiqueta social. J=
=C3=A1 fiz de tudo: de aula formal a curadoria do Mesas Decoradas do D&D Sh=
opping. Com a temporada de festas a todo vapor, achei especialmente diverti=
da - e muito pertinente - a mat=C3=A9ria =E2=80=9CHow to host the perfect d=
inner party (sem mesa de Instagram)=E2=80=9D, da ainda hype Wallpaper. Pegu=
ei o esp=C3=ADrito e traduzi pra nossa vida real, tropical. Menos mise-en-s=
c=C3=A8ne, mais verdade.
A gra=C3=A7a voltou a morar em casa
Em tempos de restaurante barulhento, fila e notifica=C3=A7=C3=A3o apitando,=
fechar a porta e sentar =C3=A0 mesa com oito, dez pessoas virou ato de res=
ist=C3=AAncia. Gente suficiente pra clima de festa. Pouca o bastante pra ol=
har no olho e fofocar no corredor sem ser mal-educado. Na hora de convidar,=
vale o b=C3=A1sico da etiqueta emocional: avise quem mais vai estar. Ajuda=
todo mundo a chegar com o figurino interno certo - e na pr=C3=B3pria melho=
r vers=C3=A3o.
O que levar (e o que deixar na adega)
A Wallpaper defende - e eu assino embaixo - que bons convidados levam comid=
a, n=C3=A3o s=C3=B3 bebida. Na pr=C3=A1tica: aquele doce da sua av=C3=B3, u=
m queijo de pequena produ=C3=A7=C3=A3o, um antepasto improv=C3=A1vel, o p=
=C3=A3o de fermenta=C3=A7=C3=A3o natural do seu padeiro favorito. Afeto edi=
tado. N=C3=A3o ostenta=C3=A7=C3=A3o alco=C3=B3lica.
Mesa e comida, sem performance
=E2=80=9CArrumar a mesa=E2=80=9D para o Instagram =C3=A9 o novo guardanapo =
em forma de cisne: exagero que j=C3=A1 pode se aposentar. Em casa, a mesa p=
ode - e deve - ser bonita. Mas n=C3=A3o precisa ser cen=C3=A1rio. Toalha bo=
a, flor simples, lou=C3=A7a que voc=C3=AA ama. E pronto. O mesmo vale pra c=
omida: menos menu degusta=C3=A7=C3=A3o, mais comida que abra=C3=A7a. Um ens=
opado, uma torta, uma massa feita na hora. Se n=C3=A3o cozinha, tudo bem: p=
edir de um bom restaurante e montar com carinho tamb=C3=A9m =C3=A9 gesto de=
anfitri=C3=A3o. O que fica na mem=C3=B3ria =C3=A9 a conversa, n=C3=A3o o p=
onto do molho.
Luz, m=C3=BAsica, clima
O trio que salva qualquer noite: pouca luz geral, muita vela, trilha sonora=
que conte sua hist=C3=B3ria. Ilumine pessoas, n=C3=A3o o teto. Toque m=C3=
=BAsicas da =C3=A9poca em que seus convidados tinham vinte e poucos anos - =
aquelas que fazem rir, cantar junto, lembrar de quem j=C3=A1 foi e de quem =
a gente ainda =C3=A9.
Perfume demais, n=C3=A3o. Tela demais, menos ainda.
No fim, um bom jantar =C3=A9 isso: gente de verdade, casa de verdade, hist=
=C3=B3rias de verdade. E, por favor, pelo menos =C3=A0 mesa, deixe a Alexa =
quieta e esque=C3=A7a o ChatGPT. Rob=C3=B4 nenhum substitui o luxo de ser b=
em recebido.
Quando o Cerrado vira tapete
O Cerrado, cria=C3=A7=C3=A3o da designer Ana Neute, acaba de pousar na Bott=
eh Tapetes - levando o segundo maior bioma brasileiro para o ch=C3=A3o da c=
asa, em forma de arte silenciosa e sensorial. Com desenho org=C3=A2nico e p=
aleta terrosa que se expande em nuances suaves e comerciais, o tapete tradu=
z relevo, vegeta=C3=A7=C3=A3o e grafismos naturais em textura t=C3=AAxtil. =
Linhas sinuosas e varia=C3=A7=C3=B5es de altura criam uma superf=C3=ADcie q=
uase escult=C3=B3rica, que muda com a luz, o tempo e o passo. Apresentado p=
rimeiro na Semana de Design de Mil=C3=A3o, o Cerrado =C3=A9 produzido pela =
Decoralle, em fio sustent=C3=A1vel ECONYL=C2=AE, com uma combina=C3=A7=C3=
=A3o precisa de algoritmos de imagem, execu=C3=A7=C3=A3o artesanal e o trab=
alho dedicado de mais de 20 artes=C3=A3os. Design, territ=C3=B3rio e t=C3=
=A9cnica - tudo ali, sob os p=C3=A9s. Lindo.
=E2=80=93 Um novo rosto para o improviso permanente. Nova York finalmente d=
ecidiu dar um upgrade naquele emaranhado eterno de andaimes que cobre as ca=
l=C3=A7adas. A cidade aprovou seis novos sistemas de sidewalk sheds, desenv=
olvidos pela Arup e pelo escrit=C3=B3rio PAU, para substituir as estruturas=
provis=C3=B3rias (e feias) que muitas vezes viram definitivas. Mais leves,=
transl=C3=BAcidos e pensados para ilumina=C3=A7=C3=A3o, seguran=C3=A7a e p=
aisagem urbana, os modelos funcionam como um laborat=C3=B3rio a c=C3=A9u ab=
erto - mostrando como o design pode transformar at=C3=A9 a gambiarra instit=
ucionalizada em experi=C3=AAncia urbana decente. Boa refer=C3=AAncia para q=
uem projeta fachadas, mobili=C3=A1rio ou ativa=C3=A7=C3=B5es no espa=C3=A7o=
p=C3=BAblico.
=E2=80=93 Retrofuturo, s=C3=B3 com teclado. Telas infinitas, distra=C3=A7=
=C3=B5es em loop - e no meio disso, o Typeframe, do designer Jeff Merrick, =
surge como um =E2=80=9Cretropunk computer=E2=80=9D de c=C3=B3digo aberto qu=
e faz o contr=C3=A1rio de tudo: elimina o excesso. Nada de apps, notifica=
=C3=A7=C3=B5es ou browser - s=C3=B3 teclado mec=C3=A2nico, tela simples e f=
oco absoluto. Mais do que brinquedo nerd, =C3=A9 um manifesto em forma de o=
bjeto: =C3=A0s vezes, o futuro est=C3=A1 em subtrair, n=C3=A3o em somar.
=E2=80=93 3D, concreto e dignidade. J=C3=A1 em Niederanven, Luxemburgo, a T=
iny House Lux prop=C3=B5e uma resposta minimalista - e pr=C3=A1tica - =C3=
=A0 crise de moradia. S=C3=A3o casas m=C3=ADnimas, impressas em 3D com conc=
reto, pensadas para ocupar terrenos irregulares e esquecidos. Assinado pelo=
escrit=C3=B3rio ODA Architects, o projeto testa uma habita=C3=A7=C3=A3o co=
mpacta, de baixo impacto e constru=C3=A7=C3=A3o r=C3=A1pida. N=C3=A3o =C3=
=A9 s=C3=B3 inova=C3=A7=C3=A3o de obra: =C3=A9 tentativa de devolver dignid=
ade onde o mercado tradicional n=C3=A3o chega.
- Uma semana de encontros bons - e daqueles que seguem ecoando. Na Botteh T=
apetes, papo entre tramas, texturas e ideias com Denise Barreto e Ana Neute=
. Na Tecline, recep=C3=A7=C3=A3o afetuosa de Valter Dal Cin e Leandro Cezar=
Bianchi, com a nova cole=C3=A7=C3=A3o ainda pulsando na mem=C3=B3ria. Com =
Marcelo Salum, visita a Zeco no seu sempre inspirador Emp=C3=B3rio Beraldin=
. E o encerramento perfeito: almo=C3=A7o com sotaque espanhol oferecido pel=
a Porcelanosa, com os anfitri=C3=B5es Andrea Gomes de Melo e Jos=C3=A9 Pasc=
ual Gozalbo. Na companhia de Delphine Araxi, muitas ideias e futuros em con=
stru=C3=A7=C3=A3o.
=F0=9F=93=8D 5=C2=BA Design Barra Funda =C2=B7 29 e 30 de novembro=20=20=20=
=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=
=20=20=20=20=20=20=20=20=20=20=20
Percurso a p=C3=A9 por ateli=C3=AAs, est=C3=BAdios, antiqu=C3=A1rios e espa=
=C3=A7os de design na Barra Funda, um dos bairros mais f=C3=A9rteis de S=C3=
=A3o Paulo para processos criativos. S=C3=A3o 22 paradas conectadas por cal=
=C3=A7adas e passarela sobre os trilhos, abrindo bastidores, pesquisas e mo=
dos de fazer. Bom programa para conhecer a cena local e enxergar o territ=
=C3=B3rio com outros olhos.
=F0=9F=93=8D Antes da Palavra - Gisele Gandolfi - 02 de dezembro=20=20=20=
=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=
=20=20=20=20=20=20=20=20=20
No Espa=C3=A7o Muriqui, a artista lan=C3=A7a Antes da Palavra, cole=C3=A7=
=C3=A3o que percorre tr=C3=AAs eixos: ORIGO, sobre a origem mineral do cosm=
os; TRAVESSIA, que investiga tempo e transitoriedade a partir das sementes;=
e EXTENS=C3=95ES, pe=C3=A7as que relembram os primeiros objetos adotados c=
omo prolongamento do corpo. Cer=C3=A2mica como rito, gesto e mundo.
=F0=9F=93=8D Obbra Pop-up Store - 13 a 21 de dezembro=20=20=20=20=20=20=20=
=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=
=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20=20
A Obbra, plataforma de mentoria e fomento ao design autoral brasileiro, rea=
liza sua pop-up de Natal no 3=C2=BA andar da Galeria Metr=C3=B3pole, no nov=
o quadril=C3=A1tero de design autoral do Centro de SP. Em clima de garimpo,=
re=C3=BAne pe=C3=A7as para casa, joalheria, arte e bem-estar em s=C3=A9rie=
s limitadas =E2=80=93 com destaque para os vasos Icarus, de Luciano Costa. =
Boa desculpa para rever o Centro e apoiar quem faz o design girar.
Unsubscribe https://substack.com/redirect/2/eyJlIjoiaHR0cHM6Ly9tb25pY2FiYXJ=
ib3NhcmVjZWJlLnN1YnN0YWNrLmNvbS9hY3Rpb24vZGlzYWJsZV9lbWFpbD90b2tlbj1leUoxYz=
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m94TnpZME5ESTFNalEwTENKbGVIQWlPakUzT1RVNU5qRXlORFFzSW1semN5STZJbkIxWWkwMU9U=
TTVORGd6SWl3aWMzVmlJam9pWkdsellXSnNaVjlsYldGcGJDSjkub3cyT0hpNmc5Q2ZQOTJrOGk=
yeEppOXVqQTVVOTVCWkVzdnotTTZPRHVIOCIsInAiOjE4MDIxMzY0NSwicyI6NTkzOTQ4MywiZi=
I6dHJ1ZSwidSI6MzgxODg1OTgwLCJpYXQiOjE3NjQ0MjUyNDQsImV4cCI6MjA4MDAwMTI0NCwia=
XNzIjoicHViLTAiLCJzdWIiOiJsaW5rLXJlZGlyZWN0In0.tG_KUpWruozbQvb5Os6a9oHCOWMB=
dac4l_1tnGdsVkM?
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.post-meta.alternative-meta .post-meta-item {
padding-right: 16px;
}
}
@media screen and (max-width: 370px) {
.use-theme-bg .post-meta.alternative-meta .post-meta-item,
.post-meta.alternative-meta .post-meta-item {
font-size: 14px;
}
}
@media screen and (max-width: 650px) {
.use-theme-bg .post-meta.alternative-meta .post-meta-item.guest-author-pu=
blication,
.post-meta.alternative-meta .post-meta-item.guest-author-publication {
display: none;
}
}
@media screen and (max-width: 370px) {
.post-meta .post-meta-item .post-meta-button {
height: 36px !important;
/* important to override in-line height style on emails */
}
.post-meta .post-meta-item .post-meta-button .meta-button-label {
display: none;
}
.post-meta .post-meta-item .post-meta-button > svg {
margin-right: 0;
}
}
@media screen and (max-width: 370px) {
.post-meta .post-meta-item {
font-size: 12px;
}
}
@media screen and (max-width: 650px) {
.post .floating-subscribe-button {
bottom: 20px;
right: 20px;
}
}
@media (max-width: 1024px) {
body .pullquote-align-left,
body .pullquote-align-right,
body .pullquote-align-wide,
body .pullquote-align-center {
float: none;
margin: 0 auto;
width: 100%;
max-width: 100%;
}
}
@media all and (-ms-high-contrast: none), (-ms-high-contrast: active) {
body .markup table.image-wrapper img,
body .markup table.kindle-wrapper img {
max-width: 550px;
}
}
@media (min-width: 1024px) {
body:not(:has(#toc)) .captioned-image-container figure:has(> a.image2-off=
set-left) {
margin-left: var(--image-offset-margin);
}
body:not(:has(#toc)) .captioned-image-container figure:has(> a.image2-off=
set-right) {
margin-right: var(--image-offset-margin);
}
}
@media (min-width: 1300px) {
body .captioned-image-container figure:has(> a.image2-offset-left) {
margin-left: var(--image-offset-margin);
}
body .captioned-image-container figure:has(> a.image2-offset-right) {
margin-right: var(--image-offset-margin);
}
}
@media (max-width: 1024px) {
body {
/* Disable offset on mobile/tablet */
}
body .captioned-image-container figure:has(> a.image2-align-left),
body .captioned-image-container figure:has(> a.image2-align-right) {
float: none;
margin: 1em auto;
max-width: 100%;
width: auto;
padding: 0;
}
body .captioned-image-container figure:has(> a.image2-align-left.thefp),
body .captioned-image-container figure:has(> a.image2-align-right.thefp) {
margin: 1em auto;
}
body .captioned-image-container figure:has(> a.image2-offset-left),
body .captioned-image-container figure:has(> a.image2-offset-right) {
margin: 1em auto;
}
body .captioned-image-container figure:has(> a.image2-align-left) .image2=
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body .captioned-image-container figure:has(> a.image2-align-right) .image=
2-inset {
display: block;
justify-content: initial;
}
}
@media (max-width: 768px) {
body .markup div.sponsorship-campaign-embed {
margin-top: 24px;
margin-bottom: 24px;
}
body .markup div.sponsorship-campaign-embed:first-child {
margin-top: 0px;
}
}
@media screen and (max-width: 650px) {
body .markup div.youtube-overlay,
body .markup div.vimeo-overlay {
display: none !important;
}
}
@media screen and (max-width: 370px) {
body .markup div.tiktok-wrap {
width: calc(95vw - 32px);
height: calc((95vw - 32px - 2px) / 0.485714);
}
}
@media screen and (max-width: 650px) {
body .markup div.embedded-publication-wrap .embedded-publication.show-sub=
scribe {
padding: 24px;
}
}
@media screen and (max-width: 650px) {
body .markup div.subscription-widget-wrap .subscription-widget.show-subsc=
ribe,
body .markup div.subscription-widget-wrap-editor .subscription-widget.sho=
w-subscribe,
body .markup div.captioned-button-wrap .subscription-widget.show-subscrib=
e {
padding: 0px 24px;
}
}
@media screen and (max-width: 650px) {
body .markup div.subscription-widget-wrap .subscription-widget.show-subsc=
ribe .subscription-widget-subscribe .button,
body .markup div.subscription-widget-wrap-editor .subscription-widget.sho=
w-subscribe .subscription-widget-subscribe .button,
body .markup div.captioned-button-wrap .subscription-widget.show-subscrib=
e .subscription-widget-subscribe .button {
padding: 10px 12px;
min-width: 110px;
}
}
@media (max-width: 650px) {
body .markup .tweet {
padding: 12px;
}
}
@media (max-width: 650px) {
body .markup .tweet .tweet-text {
font-size: 14px;
line-height: 20px;
}
}
@media (max-width: 650px) {
body .markup .tweet .tweet-photos-container.two,
body .markup .tweet .tweet-photos-container.three,
body .markup .tweet .tweet-photos-container.four {
height: 200px;
}
}
@media (max-width: 650px) {
body .markup .tweet a.expanded-link .expanded-link-img {
max-height: 180px;
}
}
@media (max-width: 650px) {
body .markup .tweet a.expanded-link .expanded-link-description {
display: none;
}
}
@media screen and (max-width: 650px) {
body .markup .apple-podcast-container {
width: unset;
}
}
@media (max-width: 420px) {
body .markup .install-substack-app-embed img.install-substack-app-embed-i=
mg {
margin: 0 auto 16px auto;
}
}
@media (max-width: 420px) {
body .markup .install-substack-app-embed .install-substack-app-embed-text=
{
margin: 0 0 12px 0;
max-width: 100%;
width: auto;
text-align: center;
}
}
@media (max-width: 420px) {
body .markup .install-substack-app-embed .install-substack-app-embed-link=
{
display: flex;
justify-content: center;
}
}
@media screen and (min-width: 500px) {
body .header a.logo {
width: 42px;
height: 42px;
border-radius: 12px;
}
}
@media screen and (max-width: 420px) {
body .subscription-receipt table:first-of-type .subscription-amount .subs=
cription-discount {
width: 72px !important;
}
}
@media screen and (min-width: 481px) {
body .share-button-container {
height: auto;
}
}
@media screen and (max-width: 480px) {
body .share-button-container .separator {
display: block !important;
margin: 0 !important;
height: 8px !important;
border-left: none !important;
}
}
@media screen and (max-width: 650px) {
.digest .item .post-meta-item.audience {
display: none;
}
}
@media screen and (min-width: 500px) {
.digest-publication .logo img {
width: 42px;
height: 42px;
border-radius: 8px;
}
}
@media screen and (max-width: 650px) {
.comments-page .container .comment-list .collapsed-reply {
margin-left: calc(10 + 32px - 24px);
}
}
@media screen and (max-width: 650px) {
.comment > .comment-list {
padding-left: 24px;
}
}
@media screen and (max-width: 650px) {
.finish-magic-login-modal .modal-content .container {
padding: 24px 0;
}
}
@media (max-width: 650px) {
.reader2-text-b3 {
line-height: 24px;
}
}
@media screen and (max-width: 650px) {
.reader2-text-h4 {
line-height: 24px;
}
}
@media screen and (min-width: 541px) {
.user-profile-modal {
padding-left: 12px;
padding-right: 12px;
}
}
@media screen and (max-width: 650px) {
.subscribe-widget form.form .sideBySideWrap button.rightButton {
padding: 10px 12px;
}
}
@media screen and (min-width: 541px) {
.pub-icon:hover .logo-hover,
.feed-item-icon:hover .logo-hover {
display: block;
}
}
@media screen and (max-width: 650px) {
.post-ufi.single-full-width-button .post-ufi-button-wrapper {
width: 100%;
padding: 16px;
}
.post-ufi.single-full-width-button .post-ufi-button-wrapper:empty {
display: none;
}
.post-ufi.single-full-width-button .post-ufi-button {
width: 100%;
justify-content: center;
}
}
@media screen and (max-width: 768px) {
.file-embed-wrapper {
padding: 0;
}
}
@media screen and (max-width: 768px) {
.file-embed-wrapper-editor {
padding: 0;
}
}
@media screen and (max-width: 768px) {
.file-embed-wrapper-editor:active {
padding: 0;
}
}
@media only screen and (max-width: 650px) {
.file-embed-button.wide,
.file-embed-error-button.wide {
display: none;
}
}
@media only screen and (min-width: 630px) {
.file-embed-button.narrow,
.file-embed-error-button.narrow {
display: none;
}
}
@media screen and (min-width: 541px) {
.audio-player-wrapper .audio-player {
min-width: 500px;
}
}
@media screen and (max-width: 650px) {
.audio-player-wrapper .audio-player .audio-player-progress {
border-left-width: 16px;
border-right-width: 16px;
}
}
@media screen and (max-width: 650px) {
.audio-player-wrapper .audio-player .audio-player-progress .audio-player-=
progress-bar .audio-player-progress-bar-popup {
top: -54px;
}
}
@media screen and (max-width: 650px) {
.audio-player-wrapper-fancy .audio-player .audio-player-progress {
border-left-width: 16px;
border-right-width: 16px;
}
}
@media screen and (max-width: 650px) {
.audio-player-wrapper-fancy .audio-player .audio-player-progress .audio-p=
layer-progress-bar .audio-player-progress-bar-popup {
top: -54px;
}
}
@media (min-width: 250px) {
.audio-player-wrapper-fancy .audio-player {
padding: 32px;
}
.audio-player-wrapper-fancy .audio-player .btn-group {
display: flex;
}
.audio-player-wrapper-fancy .audio-player .btn-group .button:last-of-type=
{
display: block;
}
}
@media (min-width: 300px) {
.audio-player-wrapper-fancy .audio-player .btn-group {
display: block;
}
.audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-typ=
e {
display: block;
}
}
@media (min-width: 350px) {
.audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
display: block;
}
.audio-player-wrapper-fancy .audio-player .audio-player-title {
margin-top: 16px;
}
.audio-player-wrapper-fancy .audio-player .audio-player-hero-image-contai=
ner {
padding-top: 15%;
width: 15%;
display: block;
}
.audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-typ=
e {
display: block;
}
.audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
display: block;
}
}
@media (min-width: 350px) {
.audio-player-wrapper-fancy .audio-player .audio-player-hero-image-contai=
ner {
padding-top: 25%;
width: 25%;
display: block;
}
.audio-player-wrapper-fancy .audio-player .btn-group {
display: flex;
}
.audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-typ=
e {
display: block;
}
}
@media (min-width: 400px) {
.audio-player-wrapper-fancy .audio-player .audio-player-hero-image-contai=
ner {
padding-top: 40%;
width: 40%;
}
}
@media (max-width: 400px) {
.audio-player-wrapper-fancy .audio-player .btn-group {
margin-top: 12px;
}
.audio-player-wrapper-fancy .audio-player .btn-group .button {
font-size: 13px;
padding: 6px 12px;
height: auto;
margin-top: 10px;
}
}
@media (min-width: 600px) {
.audio-player-wrapper-fancy .audio-player .audio-player-hero-image-contai=
ner {
padding-top: 55%;
width: 55%;
}
}
@media (max-width: 650px) {
.poll-editor-modal {
min-width: calc(100% - 20px);
}
}
@media (max-width: 750px) {
.poll-embed .poll-anchor-target .poll-anchor-copy-button {
left: 8px;
top: 45px;
}
}</style></head><body class=3D"email-body" style=3D"font-kerning: auto;--im=
age-offset-margin: -120px;"><img src=3D"data:image/gif;base64,R0lGODlhAQABA=
JEAAP///wAAAAAAAAAAACH5BAkAAAAALAAAAAABAAEAAAgEAAEEBAA7" width=3D"1" height=
=3D"1" alt=3D"Web Bug from https://eotrx.substackcdn.com/open?token=3DeyJtI=
joiPDIwMjUxMTI5MTQwMjMyLjMuMzJlYzNjYmNmODhjNWQ4NEBtZy1kMS5zdWJzdGFjay5jb20-=
IiwidSI6MzgxODg1OTgwLCJyIjoibHVjYXNAc2FuaG91c2UuY29tLmJyIiwiZCI6Im1nLWQxLnN=
1YnN0YWNrLmNvbSIsInAiOjE4MDIxMzY0NSwidCI6Im5ld3NsZXR0ZXIiLCJhIjoiZXZlcnlvbm=
UiLCJzIjo1OTM5NDgzLCJjIjoicG9zdCIsImYiOnRydWUsInBvc2l0aW9uIjoidG9wIiwiaWF0I=
joxNzY0NDI1MjQ1LCJleHAiOjE3NjcwMTcyNDUsImlzcyI6InB1Yi0wIiwic3ViIjoiZW8ifQ.W=
3omOt0BbX8TncjQsdFGdr-dHUu8ui-e9uf3FLlQkcg" /><div class=3D"preview" style=
=3D"display:none;font-size:1px;color:#333333;line-height:1px;max-height:0px=
;max-width:0px;opacity:0;overflow:hidden;">Do olhar poético de Araqu&#=
233;m Alcântara aos traços atemporais de Oswaldo Mellone, esta ed=
ição pulsa Brasil, memória e futuro. Um convite a ver - e se=
ntir - o design como manifesto.</div><div class=3D"preview" style=3D"displa=
y:none;font-size:1px;color:#333333;line-height:1px;max-height:0px;max-width=
:0px;opacity:0;overflow:hidden;">͏   ­͏ =
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; ­</div><table class=3D"email-body-container" role=3D"presentation" w=
idth=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0"><tbody><tr><=
td></td><td class=3D"content" width=3D"550"></td><td></td></tr><tr><td></td=
><td class=3D"content" width=3D"550" align=3D"left"><div style=3D"font-size=
: 16px;line-height: 26px;max-width: 550px;width: 100%;margin: 0 auto;overfl=
ow-wrap: break-word;"><table role=3D"presentation" width=3D"100%" border=3D=
"0" cellspacing=3D"0" cellpadding=3D"0"><tbody><tr><td align=3D"right" styl=
e=3D"height:20px;"><table role=3D"presentation" width=3D"auto" border=3D"0"=
cellspacing=3D"0" cellpadding=3D"0"><tbody><tr><td style=3D"vertical-align=
:middle;"><span class=3D"pencraft pc-reset reset-IxiVJZ tw-font-body tw-tex=
t-ssm tw-text-substack-secondary" style=3D"font-family: SF Pro Text, -apple=
-system, system-ui, BlinkMacSystemFont, Inter, Segoe UI, Roboto, Helvetica,=
Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol;font=
-size: 13px;color: unset;list-style: none;text-decoration: unset;margin: 0;=
"><div class=3D"pencraft pc-reset align-right-VJbKw5 size-12-mmZ61m reset-I=
xiVJZ" style=3D"list-style: none;color: unset;text-align: right;font-size: =
12px;line-height: 16px;text-decoration: unset;margin: 0;"><span class=3D"pe=
ncraft pc-reset reset-IxiVJZ" translated=3D"" style=3D"list-style: none;col=
or: unset;text-decoration: unset;margin: 0;">Recebeu este e-mail encaminhad=
o? <a class=3D"pencraft pc-reset decoration-underline-ClTkYc reset-IxiVJZ" =
href=3D"https://substack.com/redirect/2/eyJlIjoiaHR0cHM6Ly9tb25pY2FiYXJib3N=
hcmVjZWJlLnN1YnN0YWNrLmNvbS9zdWJzY3JpYmU_dXRtX3NvdXJjZT1lbWFpbCZ1dG1fY2FtcG=
FpZ249ZW1haWwtc3Vic2NyaWJlJnI9NmJkNTN3Jm5leHQ9aHR0cHMlM0ElMkYlMkZtb25pY2FiY=
XJib3NhcmVjZWJlLnN1YnN0YWNrLmNvbSUyRnAlMkZvc3dhbGRvLW1lbGxvbmUtYW9zLTgwLXJp=
Z29yLWxldmV6YSIsInAiOjE4MDIxMzY0NSwicyI6NTkzOTQ4MywiZiI6dHJ1ZSwidSI6MzgxODg=
1OTgwLCJpYXQiOjE3NjQ0MjUyNDQsImV4cCI6MjA4MDAwMTI0NCwiaXNzIjoicHViLTAiLCJzdW=
IiOiJsaW5rLXJlZGlyZWN0In0.UR5xcakzO7iIRBA2W9-hyQ36aKqUJCJeCpuuaEjFZQc?" sty=
le=3D"list-style: none;color: unset;text-decoration: unset;margin: 0;-webki=
t-text-decoration-line: underline;text-decoration-line: underline;">Subscre=
va aqui</a> para mais</span></div></span></td></tr></tbody></table></td></t=
r></tbody></table><table class=3D"header graphic-header" role=3D"presentati=
on" style=3D"border-spacing: 0;padding: 16px 0 32px;"><tbody><tr><td align=
=3D"center" style=3D"text-align: center;padding: 0;"><a href=3D"https://sub=
stack.com/redirect/2/eyJlIjoiaHR0cHM6Ly9tb25pY2FiYXJib3NhcmVjZWJlLnN1YnN0YW=
NrLmNvbS9wL29zd2FsZG8tbWVsbG9uZS1hb3MtODAtcmlnb3ItbGV2ZXphP3V0bV9jYW1wYWlnb=
j1lbWFpbC1oYWxmLXBvc3Qmcj02YmQ1M3cmdG9rZW49ZXlKMWMyVnlYMmxrSWpvek9ERTRPRFU1=
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NHOXpkQzF5WldGamRHbHZiaUo5LlJwT0lyMllSdVc3MXV4QlR3R08ydE5RR3dscWptNUN1X2xPN=
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MCwiaWF0IjoxNzY0NDI1MjQ0LCJleHAiOjIwODAwMDEyNDQsImlzcyI6InB1Yi0wIiwic3ViIjo=
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in: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;margi=
n-top: 0;margin-bottom: 0;"><em><strong>Mônica Barbosa Recebe</strong>=
</em><span> é uma newsletter semanal e gratuita</span><br><span>que re=
úne curadoria autoral sobre design, comportamento e mercado.</span></p=
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1 class=3D"post-title published title-X77sOw" dir=3D"auto" style=3D"directi=
on: auto;text-align: start;unicode-bidi: isolate;color: rgb(54,55,55);font-=
family: Lora,sans-serif;font-weight: 600;-webkit-font-smoothing: antialiase=
d;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibili=
ty;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margi=
n: 0;line-height: 36px;font-size: 32px;"><a href=3D"https://substack.com/ap=
p-link/post?publication_id=3D5939483&post_id=3D180213645&utm_source=3Dpost-=
email-title&utm_campaign=3Demail-post-title&isFreemail=3Dtrue&r=3D6bd53w&to=
ken=3DeyJ1c2VyX2lkIjozODE4ODU5ODAsInBvc3RfaWQiOjE4MDIxMzY0NSwiaWF0IjoxNzY0N=
DI1MjQ0LCJleHAiOjE3NjcwMTcyNDQsImlzcyI6InB1Yi01OTM5NDgzIiwic3ViIjoicG9zdC1y=
ZWFjdGlvbiJ9.RpOIr2YRuW71uxBTwGO2tNQGwlqjm5Cu_lO69h4Ug1I" style=3D"color: r=
gb(54,55,55);text-decoration: none;">Oswaldo Mellone aos 80: rigor, leveza =
e memória do design</a></h1><h3 class=3D"subtitle subtitle-HEEcLo" dir=
=3D"auto" style=3D"direction: auto;text-align: start;unicode-bidi: isolate;=
font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-syste=
m,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Co=
lor Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: normal;-webkit-f=
ont-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-app=
earance: optimizelegibility;-moz-appearance: optimizelegibility;appearance:=
optimizelegibility;margin: 4px 0 0;color: #777777;line-height: 24px;font-s=
ize: 18px;margin-top: 12px;">Do olhar poético de Araquém Alcâ=
;ntara aos traços atemporais de Oswaldo Mellone, esta edição=
pulsa Brasil, memória e futuro. Um convite a ver - e sentir - o desig=
n como manifesto.</h3><table class=3D"post-meta custom alternative-meta" ce=
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;font-weight: 500;text-transform: uppercase;letter-spacing: .2px;"><time da=
tetime=3D"2025-11-29T14:04:57.421Z" style=3D"padding-top: 2px;padding-botto=
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-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"https://=
substack.com/redirect/5e9b5a1b-0586-46b1-ba95-fc109b336b72?j=3DeyJ1IjoiNmJk=
NTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"posi=
tion: relative;flex-direction: column;align-items: center;padding: 0;width:=
auto;height: auto;border: none;text-decoration: none;display: block;margin=
: 0;"><img class=3D"wide-image" data-attrs=3D"{"src":"https:=
//substack-post-media.s3.amazonaws.com/public/images/bd811a2f-4489-437a-8ff=
6-bff858f9cf7e_1100x732.png","srcNoWatermark":null,"ful=
lscreen":null,"imageSize":null,"height":732,"=
width":1100,"resizeWidth":null,"bytes":1128876,&qu=
ot;alt":null,"title":null,"type":"image/png&q=
uot;,"href":null,"belowTheFold":false,"topImage&qu=
ot;:false,"internalRedirect":"https://monicabarbosarecebe.su=
bstack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws=
.com%2Fpublic%2Fimages%2Fbd811a2f-4489-437a-8ff6-bff858f9cf7e_1100x732.png&=
quot;,"isProcessing":false,"align":null,"offset&qu=
ot;:false}" alt=3D"" width=3D"550" height=3D"366" src=3D"https://substackcd=
n.com/image/fetch/$s_!xGDp!,w_1100,c_limit,f_auto,q_auto:good,fl_progressiv=
e:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimage=
s%2Fbd811a2f-4489-437a-8ff6-bff858f9cf7e_1100x732.png" style=3D"border: non=
e !important;vertical-align: middle;display: block;-ms-interpolation-mode: =
bicubic;height: auto;margin-bottom: 0;width: auto !important;max-width: 100=
% !important;margin: 0 auto;"></a></td><td style=3D"text-align: center;"></=
td></tr></tbody></table><figcaption class=3D"image-caption" style=3D"box-si=
zing: content-box;color: #777777;font-size: 14px;line-height: 20px;font-wei=
ght: 400;letter-spacing: -.15px;margin-top: 8px;width: 70%;padding-left: 15=
%;padding-right: 15%;text-align: center;">Foto: Guilhermina Junqueira / All=
ec Gomes / Studio by Kamy</figcaption></figure></div><h2 class=3D"header-an=
chor-post" style=3D"position: relative;font-family: 'SF Pro Display',-apple=
-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Robo=
to,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe U=
I Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-fo=
nt-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appea=
rance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.62=
5em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.625em;"><strong=
>Araquém Alcântara: 50 anos de fotografia viva - um manifesto vis=
ual pela Terra</strong></h2><p style=3D"margin: 0 0 20px 0;color: rgb(54,55=
,55);line-height: 26px;font-size: 16px;"><span>Trabalhei com </span><strong=
>Araquém Alcântara</strong><span> uma vez - e o que era admira=
31;ão profissional virou uma amizade silenciosa, daquelas que a gente =
guarda com carinho. Por isso, é especial falar dele neste marco tã=
;o importante. Araquém celebra 50 anos de carreira com um livro monume=
ntal: </span><strong>508 páginas</strong><span> que atravessam o Brasi=
l profundo - das florestas às cidades, da beleza ao colapso. Mas </spa=
n><strong>“Araquém Alcântara: 50 anos de Fotografia”<=
/strong><span> vai além de uma retrospectiva. É manifesto. Um ret=
rato do país visto por quem fez da imagem um ato poético e pol=
37;tico. Em tempos de IA e algoritmos, seu trabalho reafirma o que ele cham=
a de </span><strong>“</strong><em><strong>inteligência orgâ=
nica</strong></em><strong>”:</strong><span> aquela que nasce do insti=
nto, da presença, da conexão real com o que é vivo. Sua lent=
e sente. Capta pulsações: o silêncio dos rios, o gesto ribei=
rinho, a energia crua da floresta. A celebração se expande com a =
</span><em><strong>Coleção Espírito da Terra</strong></em><s=
pan>, criada com a </span><strong>by Kamy</strong><span>. A diretora art=
37;stica </span><strong>Francesca Alzati</strong><span> mergulhou no acervo=
do fotógrafo e traduziu onças, aves e paisagens em tapeçari=
as e almofadas bordadas à mão, por artesãs do projeto social=
</span><strong>1+1+by Kamy</strong><span>, no sul de Minas. O encontro foi=
costurado por </span><strong>Claudia Campos</strong><span>, especialista e=
m conexões estratégicas - prova de que, quando marca e artista se=
encontram com curadoria e propósito, o resultado ganha alma e longevi=
dade. E mais: </span><em><strong>10% da renda com o livro será reverti=
da para a Associação Mata Ciliar</strong></em><span>, referê=
ncia em conservação da biodiversidade desde 1987. Araquém n&=
#227;o fotografa o Brasil. Ele pertence a ele. E nos lembra, com cada image=
m, que proteger o que é vivo é urgente. E ainda possível.</s=
pan></p><div class=3D"captioned-image-container-static" style=3D"font-size:=
16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 100%;ma=
rgin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D"0" c=
ellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic=
" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-alig=
n: center;"></td><td class=3D"content" align=3D"left" width=3D"250" style=
=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"=
https://substack.com/redirect/eeb319d4-5d40-4eaa-a60e-983b510fd02b?j=3DeyJ1=
IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=
=3D"position: relative;flex-direction: column;align-items: center;padding: =
0;width: auto;height: auto;border: none;text-decoration: none;display: bloc=
k;margin: 0;"><img data-attrs=3D"{"src":"https://substack-po=
st-media.s3.amazonaws.com/public/images/d3c01663-0b5a-4c1e-8712-c065d321005=
1_250x25.png","srcNoWatermark":null,"fullscreen":n=
ull,"imageSize":null,"height":25,"width":250,=
"resizeWidth":null,"bytes":3203,"alt":null,&q=
uot;title":null,"type":"image/png","href"=
;:null,"belowTheFold":false,"topImage":false,"inte=
rnalRedirect":"https://monicabarbosarecebe.substack.com/i/1802136=
45?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimag=
es%2Fd3c01663-0b5a-4c1e-8712-c065d3210051_250x25.png","isProcessi=
ng":false,"align":null,"offset":false}" alt=3D"" w=
idth=3D"250" height=3D"25" src=3D"https://substackcdn.com/image/fetch/$s_!Z=
IKy!,w_250,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsu=
bstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3c01663-0b5a-4c1e-8=
712-c065d3210051_250x25.png" style=3D"border: none !important;vertical-alig=
n: middle;display: block;-ms-interpolation-mode: bicubic;height: auto;margi=
n-bottom: 0;width: auto !important;max-width: 100% !important;margin: 0 aut=
o;"></a></td><td style=3D"text-align: center;"></td></tr></tbody></table></=
figure></div><div class=3D"captioned-image-container-static" style=3D"font-=
size: 16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 10=
0%;margin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D=
"0" cellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMS=
tatic" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text=
-align: center;"></td><td class=3D"content" align=3D"left" width=3D"1100" s=
tyle=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" href=
=3D"https://substack.com/redirect/45007ae2-7678-453a-bf18-3b770dfbf51a?j=3D=
eyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" s=
tyle=3D"position: relative;flex-direction: column;align-items: center;paddi=
ng: 0;width: auto;height: auto;border: none;text-decoration: none;display: =
block;margin: 0;"><img class=3D"wide-image" data-attrs=3D"{"src":=
"https://substack-post-media.s3.amazonaws.com/public/images/9908da94-0=
b32-4347-afc7-f429429e41ae_1100x732.png","srcNoWatermark":nu=
ll,"fullscreen":null,"imageSize":null,"height"=
;:732,"width":1100,"resizeWidth":null,"bytes"=
:907535,"alt":null,"title":null,"type":"=
image/png","href":null,"belowTheFold":false,"=
topImage":false,"internalRedirect":"https://monicabarbo=
sarecebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s=
3.amazonaws.com%2Fpublic%2Fimages%2F9908da94-0b32-4347-afc7-f429429e41ae_11=
00x732.png","isProcessing":false,"align":null,&quo=
t;offset":false}" alt=3D"" width=3D"550" height=3D"366" src=3D"https:/=
/substackcdn.com/image/fetch/$s_!BrHW!,w_1100,c_limit,f_auto,q_auto:good,fl=
_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpub=
lic%2Fimages%2F9908da94-0b32-4347-afc7-f429429e41ae_1100x732.png" style=3D"=
border: none !important;vertical-align: middle;display: block;-ms-interpola=
tion-mode: bicubic;height: auto;margin-bottom: 0;width: auto !important;max=
-width: 100% !important;margin: 0 auto;"></a></td><td style=3D"text-align: =
center;"></td></tr></tbody></table><figcaption class=3D"image-caption" styl=
e=3D"box-sizing: content-box;color: #777777;font-size: 14px;line-height: 20=
px;font-weight: 400;letter-spacing: -.15px;margin-top: 8px;width: 70%;paddi=
ng-left: 15%;padding-right: 15%;text-align: center;">Foto: Divulgaç=
27;o</figcaption></figure></div><h2 class=3D"header-anchor-post" style=3D"p=
osition: relative;font-family: 'SF Pro Display',-apple-system-headline,syst=
em-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sa=
ns-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight=
: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antiali=
ased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibi=
lity;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,5=
5,55);line-height: 1.16em;font-size: 1.625em;"><strong>Do Ponto de Venda ao=
Ponto de Encontro</strong></h2><p style=3D"margin: 0 0 20px 0;color: rgb(5=
4,55,55);line-height: 26px;font-size: 16px;"><span>A provocação &=
#233; simples - e poderosa: </span><strong>se o varejo físico quiser s=
obreviver à era do clique, vai ter que caber na vida das pessoas</stro=
ng><span>. Ser algo que se move, se adapta, encontra o público onde el=
e estiver. </span><strong>Menos ponto fixo, mais encontro.</strong><span> E=
m resumo: </span><em><strong>o futuro do varejo será humano - ou n=
7;o será</strong></em><span>. Um experimento recente levou esse pensam=
ento ao limite: </span><em>como condensar o futuro de uma loja dentro de um=
a mala 3D</em><span>? O estúdio valenciano </span><strong>Cul de Sac</=
strong><span>, convidado pela </span><strong>Gerflor</strong><span> para o =
projeto </span><em>Portable Architecture</em><span> - uma série sobre =
os espaços do amanhã - respondeu com uma </span><em><strong>valis=
e-escultura</strong></em><span> que parece uma fusão de rede neural co=
m coral orgânico. Nada de prateleiras ou logos óbvios. O foco est=
á em como as pessoas entram, circulam, se conectam - e levam a experi&=
#234;ncia com elas. </span><strong>A loja deixa de ser destino e vira situa=
ção:</strong><span> um momento vivo, mutante, que pode acontecer =
em qualquer lugar. Aqui, a impressão 3D não é efeito especia=
l - é manifesto. As formas fluidas, quase biológicas, só exi=
stem porque a tecnologia permite o que a produção tradicional n&#=
227;o ousa: </span><em><strong>geometrias impossíveis.</strong></em><s=
pan> Os revestimentos da linha </span><strong>Creation</strong><span>, da G=
erflor, aparecem integrados à estrutura como um </span><em>preview</em=
><span> tátil das superfícies que poderiam ocupar lojas reais. </=
span><strong>Piso e parede como palco de experiência - não como c=
oadjuvantes.</strong><span> E o formato de mala também é recado: =
em vez de mais um relatório de tendências ou uma flagship milion&=
#225;ria, o futuro do varejo chega em </span><em><strong>escala humana</str=
ong></em><span>. Algo que você gira em volta, entende em minutos - mas=
decanta aos poucos. </span><strong>Se não for humano, não é=
varejo. </strong><span>Simples assim. Ao lado de outras malas da mesma s&#=
233;rie - dedicadas ao escritório e ao hotel do futuro - a mensagem se=
repete: se a compra migrou para o online, o espaço físico só=
; faz sentido se virar </span><em><strong>organismo vivo, portátil e p=
rofundamente humano</strong><span>.</span></em><span> O resto é estoqu=
e.</span></p><div class=3D"captioned-image-container-static" style=3D"font-=
size: 16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 10=
0%;margin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D=
"0" cellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMS=
tatic" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text=
-align: center;"></td><td class=3D"content" align=3D"left" width=3D"250" st=
yle=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" href=
=3D"https://substack.com/redirect/cecdb765-984b-4174-9537-53ee190a95ce?j=3D=
eyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" s=
tyle=3D"position: relative;flex-direction: column;align-items: center;paddi=
ng: 0;width: auto;height: auto;border: none;text-decoration: none;display: =
block;margin: 0;"><img data-attrs=3D"{"src":"https://substac=
k-post-media.s3.amazonaws.com/public/images/fd786c9e-eac2-4708-b629-be38efb=
c74af_250x25.png","srcNoWatermark":null,"fullscreen&quo=
t;:null,"imageSize":null,"height":25,"width":=
250,"resizeWidth":null,"bytes":3203,"alt":nul=
l,"title":null,"type":"image/png","href&=
quot;:null,"belowTheFold":true,"topImage":false,"i=
nternalRedirect":"https://monicabarbosarecebe.substack.com/i/1802=
13645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fi=
mages%2Ffd786c9e-eac2-4708-b629-be38efbc74af_250x25.png","isProce=
ssing":false,"align":null,"offset":false}" alt=3D"=
" width=3D"250" height=3D"25" src=3D"https://substackcdn.com/image/fetch/$s=
_!kE01!,w_250,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2=
Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffd786c9e-eac2-470=
8-b629-be38efbc74af_250x25.png" style=3D"border: none !important;vertical-a=
lign: middle;display: block;-ms-interpolation-mode: bicubic;height: auto;ma=
rgin-bottom: 0;width: auto !important;max-width: 100% !important;margin: 0 =
auto;"></a></td><td style=3D"text-align: center;"></td></tr></tbody></table=
></figure></div><div class=3D"captioned-image-container-static" style=3D"fo=
nt-size: 16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width:=
100%;margin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=
=3D"0" cellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToD=
OMStatic" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"t=
ext-align: center;"></td><td class=3D"content" align=3D"left" width=3D"700"=
style=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" hr=
ef=3D"https://substack.com/redirect/9ed7978a-f668-4941-992e-90c1a7afda1f?j=
=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"=
" style=3D"position: relative;flex-direction: column;align-items: center;pa=
dding: 0;width: auto;height: auto;border: none;text-decoration: none;displa=
y: block;margin: 0;"><img class=3D"wide-image" data-attrs=3D"{"src&quo=
t;:"https://substack-post-media.s3.amazonaws.com/public/images/b6c16ff=
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ull,"fullscreen":null,"imageSize":null,"height&quo=
t;:70,"width":700,"resizeWidth":null,"bytes":=
5916,"alt":null,"title":null,"type":"ima=
ge/png","href":null,"belowTheFold":true,"topI=
mage":false,"internalRedirect":"https://monicabarbosare=
cebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.am=
azonaws.com%2Fpublic%2Fimages%2Fb6c16ff9-5e63-4c0c-8fd0-d745585659a1_700x70=
.png","isProcessing":false,"align":null,"offs=
et":false}" alt=3D"" width=3D"550" height=3D"55" src=3D"https://substa=
ckcdn.com/image/fetch/$s_!Enns!,w_1100,c_limit,f_auto,q_auto:good,fl_progre=
ssive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fi=
mages%2Fb6c16ff9-5e63-4c0c-8fd0-d745585659a1_700x70.png" style=3D"border: n=
one !important;vertical-align: middle;display: block;-ms-interpolation-mode=
: bicubic;height: auto;margin-bottom: 0;width: auto !important;max-width: 1=
00% !important;margin: 0 auto;"></a></td><td style=3D"text-align: center;">=
</td></tr></tbody></table></figure></div><div class=3D"captioned-image-cont=
ainer-static" style=3D"font-size: 16px;line-height: 26px;margin: 32px auto;=
"><figure style=3D"width: 100%;margin: 0 auto;"><table class=3D"image-wrapp=
er" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" data-co=
mponent-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0 1.6em;">=
<tbody><tr><td style=3D"text-align: center;"></td><td class=3D"content" ali=
gn=3D"left" width=3D"1022" style=3D"text-align: center;"><a class=3D"image-=
link" target=3D"_blank" href=3D"https://substack.com/redirect/3d8de987-9a95=
-45b5-b6f5-159fb49ff055?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5Q=
doXbt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direction: colu=
mn;align-items: center;padding: 0;width: auto;height: auto;border: none;tex=
t-decoration: none;display: block;margin: 0;"><img class=3D"wide-image" dat=
a-attrs=3D"{"src":"https://substack-post-media.s3.amazonaws.=
com/public/images/1e542e5b-217a-44d2-8548-2b2c240de138_1022x1280.jpeg"=
,"srcNoWatermark":null,"fullscreen":null,"imageSiz=
e":null,"height":1280,"width":1022,"resizeWid=
th":null,"bytes":166691,"alt":null,"title&quo=
t;:null,"type":"image/jpeg","href":null,"=
;belowTheFold":true,"topImage":false,"internalRedirect&=
quot;:"https://monicabarbosarecebe.substack.com/i/180213645?img=3Dhttp=
s%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1e542e5b=
-217a-44d2-8548-2b2c240de138_1022x1280.jpeg","isProcessing":=
false,"align":null,"offset":false}" alt=3D"" width=3D"5=
50" height=3D"688.8454011741683" src=3D"https://substackcdn.com/image/fetch=
/$s_!Wqtx!,w_1100,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%=
2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1e542e5b-217a=
-44d2-8548-2b2c240de138_1022x1280.jpeg" style=3D"border: none !important;ve=
rtical-align: middle;display: block;-ms-interpolation-mode: bicubic;height:=
auto;margin-bottom: 0;width: auto !important;max-width: 100% !important;ma=
rgin: 0 auto;"></a></td><td style=3D"text-align: center;"></td></tr></tbody=
></table><figcaption class=3D"image-caption" style=3D"box-sizing: content-b=
ox;color: #777777;font-size: 14px;line-height: 20px;font-weight: 400;letter=
-spacing: -.15px;margin-top: 8px;width: 70%;padding-left: 15%;padding-right=
: 15%;text-align: center;">Foto: Divulgação</figcaption></figure>=
</div><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px=
;font-size: 16px;"><strong>“Se Oswaldo Mellone tivesse nascido na Din=
amarca, estaria em museu. Aqui, é preciso lembrar quem ele é.R=
21;</strong><span> Aos 80 anos, Mellone segue desenhando com o mesmo rigor =
e leveza de sempre - hoje com a </span><em>Japi Studio</em><span>, amanh=
27; em mais um caderno de croquis, postado sem alarde no </span><a href=3D"=
https://substack.com/redirect/6056c576-e723-4ebb-9d53-c52b733a3e3b?j=3DeyJ1=
IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=
=3D"color: rgb(54,55,55);text-decoration: underline;">Instagram</a><span>. =
Formado em Desenho Industrial, atuou como gerente de projetos na Universida=
de de Tóquio, a convite do governo japonês. Foi braço direit=
o de </span><em>Jorge Zalszupin</em><span> no L’Atelier e, desde os a=
nos 1980, assina projetos premiados para as maiores indústrias do pa&#=
237;s. Mellone defende um design democrático, </span><em>sem fetiche n=
em firula: feito para série, com emoção, uso fácil, int=
eligência de material e custo-benefício real</em><span>. </span><=
em><strong>Entrevistá-lo é mais que uma honra - é um ajuste =
de contas com a memória desse mestre e com a história do design b=
rasileiro</strong></em><span>.</span></p><p style=3D"margin: 0 0 20px 0;col=
or: rgb(54,55,55);line-height: 26px;font-size: 16px;"><strong>1. Você =
atravessou muitas fases do design brasileiro - do modernismo industrial ao =
autoral contemporâneo, e agora com materiais e tecnologias como a roto=
moldagem. O que mais mudou, na sua opinião, na maneira de projetar nos=
últimos 40, 50 anos?</strong></p><p style=3D"margin: 0 0 20px 0;color=
: rgb(54,55,55);line-height: 26px;font-size: 16px;"><em>A maneira de projet=
ar nos últimos 50 anos mudou pouco. Desenhe!!! O designer e o engenhei=
ro continuarão lado a lado no desenvolvimento das ideias. O ato de pro=
jetar mudou quanto a ferramentas e materiais, mas continuamos a desenhar ex=
ercitando nossa imaginação. Com relação à rotomold=
agem, é um processo disponível desde a Segunda Guerra. Faz o desi=
gner pensar como escultor. Vale lembrar que o lápis de grafite é =
uma ideia inglesa do século XV. Hoje usamos o Apple Pencil, mas contin=
uamos com a obrigatoriedade do saber desenhar…</em></p><p style=3D"ma=
rgin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><=
strong>2. Seu início com o Zalszupin é uma âncora forte - po=
ucos designers vivos trabalharam diretamente com mestres dessa estatura. Qu=
e aprendizados ainda reverberam no seu processo hoje?</strong></p><p style=
=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16=
px;"><em>Sorte. Muita sorte. Dividir pranchetas e me tornar amigo do Jorge =
até o fim. Durante dez anos convivi com o mestre do desenho, da engenh=
aria, da emoção. Até hoje, em alguns momentos diários, =
me vêm soluções que pensamos há 50 anos. Ao longo do te=
mpo aperfeiçoamos nossa maneira de trabalhar, arrisco que chegamos a u=
m processo telepático… No seu papel de diretor de design, foi re=
sponsável pelo desenvolvimento de vários processos produtivos. Go=
stava de desafiar os jovens designers, principalmente às segundas-feir=
as, quando trazia ideias nascidas no fim de semana…</em></p><p style=
=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16=
px;"><strong>3. Sua trajetória reflete um tempo de maturação=
que nem sempre o mercado valoriza hoje. Como você vê a quest=
7;o etária no design? Há espaço para esse “tempo longo=
” de projeto? E esse trânsito entre gerações, visí=
;vel nas parcerias com nomes mais jovens e empresas como a Japi, é alg=
o que você busca ativamente?</strong></p><p style=3D"margin: 0 0 20px =
0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><em>Um jovem des=
igner e o Jorge representariam um mesmo eixo criativo: impulso e maturidade=
. Ver a questão etária não como fronteira, mas como diá=
logo, é o caminho. Zalszupin mostrou que o tempo não limita. Depu=
ra. É só acompanhar o sucesso de suas obras, que amadureceram na =
proporção, no gesto, na alma. Buscar a evolução do desi=
gn passa pelo antigo acolher o novo. É o que estou propondo à Jap=
i com parcerias de jovens designers.</em></p><p style=3D"margin: 0 0 20px 0=
;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><strong>4. Com a =
bagagem que você tem, queria te ouvir sem filtro: o que, no design - e=
talvez no designer de hoje - você abomina? E, do outro lado, o que en=
xerga como uma evolução qualitativa real, algo que te dá gos=
to de ver acontecendo?</strong></p><p style=3D"margin: 0 0 20px 0;color: rg=
b(54,55,55);line-height: 26px;font-size: 16px;"><em>Não chego a abomin=
ar um design ou um designer!!! Acho que é minha paixão pelo desen=
ho que impõe limites. Por mais simples que pareça, sempre imagino=
o esforço do profissional, da equipe de desenvolvimento, no cuidado q=
ualitativo, buscando uma forma com mais sentido. Com a velocidade projetual=
de hoje, a distância entre ideia e execução é a cada d=
ia mais curta, mas, exatamente por isso, podemos nos dar ao prazer da lenti=
dão criativa mais elaborada. Vivemos uma época em que os produtos=
- e nossa vida - têm tudo para serem melhores…</em></p><div cla=
ss=3D"captioned-image-container-static" style=3D"font-size: 16px;line-heigh=
t: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margin: 0 auto;"><=
table class=3D"image-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"0"=
cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" style=3D"mso-p=
adding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: center;"></td=
><td class=3D"content" align=3D"left" width=3D"250" style=3D"text-align: ce=
nter;"><a class=3D"image-link" target=3D"_blank" href=3D"https://substack.c=
om/redirect/94bb9622-f60d-4ce0-9f76-545b716770e6?j=3DeyJ1IjoiNmJkNTN3In0.N9=
9RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: rela=
tive;flex-direction: column;align-items: center;padding: 0;width: auto;heig=
ht: auto;border: none;text-decoration: none;display: block;margin: 0;"><img=
data-attrs=3D"{"src":"https://substack-post-media.s3.amazon=
aws.com/public/images/e72f272b-a4f5-4a95-b419-bc43355d4e02_250x25.png"=
,"srcNoWatermark":null,"fullscreen":null,"imageSiz=
e":null,"height":25,"width":250,"resizeWidth&=
quot;:null,"bytes":3203,"alt":null,"title":nu=
ll,"type":"image/png","href":null,"below=
TheFold":true,"topImage":false,"internalRedirect":=
"https://monicabarbosarecebe.substack.com/i/180213645?img=3Dhttps%3A%2=
F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe72f272b-a4f5-=
4a95-b419-bc43355d4e02_250x25.png","isProcessing":false,&quo=
t;align":null,"offset":false}" alt=3D"" width=3D"250" height=
=3D"25" src=3D"https://substackcdn.com/image/fetch/$s_!1U74!,w_250,c_limit,=
f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s=
3.amazonaws.com%2Fpublic%2Fimages%2Fe72f272b-a4f5-4a95-b419-bc43355d4e02_25=
0x25.png" style=3D"border: none !important;vertical-align: middle;display: =
block;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: =
auto !important;max-width: 100% !important;margin: 0 auto;"></a></td><td st=
yle=3D"text-align: center;"></td></tr></tbody></table></figure></div><div c=
lass=3D"captioned-image-container-static" style=3D"font-size: 16px;line-hei=
ght: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margin: 0 auto;"=
><table class=3D"image-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"=
0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" style=3D"mso=
-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: center;"></=
td><td class=3D"content" align=3D"left" width=3D"1100" style=3D"text-align:=
center;"><a class=3D"image-link" target=3D"_blank" href=3D"https://substac=
k.com/redirect/216910df-2a00-4dc7-9871-ca8d0df59fbb?j=3DeyJ1IjoiNmJkNTN3In0=
.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: r=
elative;flex-direction: column;align-items: center;padding: 0;width: auto;h=
eight: auto;border: none;text-decoration: none;display: block;margin: 0;"><=
img class=3D"wide-image" data-attrs=3D"{"src":"https://subst=
ack-post-media.s3.amazonaws.com/public/images/8b0f7e7c-37c4-4dd2-a784-a72e7=
dd80226_1100x732.png","srcNoWatermark":null,"fullscreen=
":null,"imageSize":null,"height":732,"width&q=
uot;:1100,"resizeWidth":null,"bytes":1936969,"alt&=
quot;:null,"title":null,"type":"image/png",&q=
uot;href":null,"belowTheFold":true,"topImage":fals=
e,"internalRedirect":"https://monicabarbosarecebe.substack.c=
om/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fp=
ublic%2Fimages%2F8b0f7e7c-37c4-4dd2-a784-a72e7dd80226_1100x732.png",&q=
uot;isProcessing":false,"align":null,"offset":fals=
e}" alt=3D"" width=3D"550" height=3D"366" src=3D"https://substackcdn.com/im=
age/fetch/$s_!6rpd!,w_1100,c_limit,f_auto,q_auto:good,fl_progressive:steep/=
https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8b0f=
7e7c-37c4-4dd2-a784-a72e7dd80226_1100x732.png" style=3D"border: none !impor=
tant;vertical-align: middle;display: block;-ms-interpolation-mode: bicubic;=
height: auto;margin-bottom: 0;width: auto !important;max-width: 100% !impor=
tant;margin: 0 auto;"></a></td><td style=3D"text-align: center;"></td></tr>=
</tbody></table><figcaption class=3D"image-caption" style=3D"box-sizing: co=
ntent-box;color: #777777;font-size: 14px;line-height: 20px;font-weight: 400=
;letter-spacing: -.15px;margin-top: 8px;width: 70%;padding-left: 15%;paddin=
g-right: 15%;text-align: center;">Foto: Divulgação</figcaption></=
figure></div><h2 class=3D"header-anchor-post" style=3D"position: relative;f=
ont-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system=
,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Col=
or Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font=
-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appear=
ance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: op=
timizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: =
1.16em;font-size: 1.625em;"><strong>Piloto Milano 2026: Brasil pela porta d=
a frente</strong></h2><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);l=
ine-height: 26px;font-size: 16px;"><span>Uma mudança discreta - mas pr=
ofundamente simbólica - marca o próximo capítulo do </span><=
strong>Piloto Milano</strong><span>. Em 2026, o projeto de design autoral b=
rasileiro ocupa a </span><em><strong>Residenza Vignale</strong><span>, pala=
zzo Liberty</span></em><span> que já foi casa da Artemest: um endere&#=
231;o-síntese do modernismo italiano e da alta curadoria em Milão=
. A proposta continua a mesma: desmontar os estereótipos tropicais e a=
presentar um Brasil urbano, contemporâneo, onde peças autorais tr=
ansitam entre indústria, artesania e experimentação. É =
o </span><strong>“</strong><em><strong>Brazil but beyond</strong></em=
><strong>“</strong><span> - uma narrativa que recusa caricaturas e se=
alinha ao que há de mais relevante no design global. Falei com </span=
><strong>Ricardo Gaioso</strong><span>, curador do projeto, nesta semana em=
que o novo espaço foi oficialmente comunicado. Ele resume o momento c=
om precisão: “</span><em>É um marco. Uma </em><span>dimora =
storica</span><em><span> de estilo Liberty, vizinha de Rossana Orlandi, rec=
ebe pela primeira vez o design contemporâneo brasileiro - </span><stro=
ng>pela porta da frente</strong><span>. Milão é um rito de passag=
em para a maturidade: aqui, só faz sentido apresentar produtos que que=
stionam, saem do status quo e contam uma história</span></em><span>.&#=
8221; Para marcas e estúdios, o recado é claro: </span><em><stron=
g>Piloto não é apenas ‘estar em Milão’</strong><=
/em><strong>.</strong><span> É disputar atenção no mesmo f&#=
244;lego dos maiores do mundo - com </span><em><strong>narrativa, consist&#=
234;ncia e um olhar afiado para o futuro do morar. </strong></em><span>Quem=
sente que já tem esse capítulo para contar, sabe que agora é=
; hora de escrevê-lo.</span></p><div class=3D"captioned-image-containe=
r-static" style=3D"font-size: 16px;line-height: 26px;margin: 32px auto;"><f=
igure style=3D"width: 100%;margin: 0 auto;"><table class=3D"image-wrapper" =
width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" data-compon=
ent-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbo=
dy><tr><td style=3D"text-align: center;"></td><td class=3D"content" align=
=3D"left" width=3D"250" style=3D"text-align: center;"><a class=3D"image-lin=
k" target=3D"_blank" href=3D"https://substack.com/redirect/ca6a6a75-d8f8-48=
75-87ae-88a733ab1489?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoX=
bt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direction: column;=
align-items: center;padding: 0;width: auto;height: auto;border: none;text-d=
ecoration: none;display: block;margin: 0;"><img data-attrs=3D"{"src&qu=
ot;:"https://substack-post-media.s3.amazonaws.com/public/images/fb872e=
ad-fcb5-4a58-b25e-c54fd5a77805_250x25.png","srcNoWatermark":=
null,"fullscreen":null,"imageSize":null,"height&qu=
ot;:25,"width":250,"resizeWidth":null,"bytes"=
:3203,"alt":null,"title":null,"type":"im=
age/png","href":null,"belowTheFold":true,"top=
Image":false,"internalRedirect":"https://monicabarbosar=
ecebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.a=
mazonaws.com%2Fpublic%2Fimages%2Ffb872ead-fcb5-4a58-b25e-c54fd5a77805_250x2=
5.png","isProcessing":false,"align":null,"off=
set":false}" alt=3D"" width=3D"250" height=3D"25" src=3D"https://subst=
ackcdn.com/image/fetch/$s_!G_kl!,w_250,c_limit,f_auto,q_auto:good,fl_progre=
ssive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fi=
mages%2Ffb872ead-fcb5-4a58-b25e-c54fd5a77805_250x25.png" style=3D"border: n=
one !important;vertical-align: middle;display: block;-ms-interpolation-mode=
: bicubic;height: auto;margin-bottom: 0;width: auto !important;max-width: 1=
00% !important;margin: 0 auto;"></a></td><td style=3D"text-align: center;">=
</td></tr></tbody></table></figure></div><div class=3D"captioned-image-cont=
ainer-static" style=3D"font-size: 16px;line-height: 26px;margin: 32px auto;=
"><figure style=3D"width: 100%;margin: 0 auto;"><table class=3D"image-wrapp=
er" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" data-co=
mponent-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0 1.6em;">=
<tbody><tr><td style=3D"text-align: center;"></td><td class=3D"content" ali=
gn=3D"left" width=3D"700" style=3D"text-align: center;"><a class=3D"image-l=
ink" target=3D"_blank" href=3D"https://substack.com/redirect/55e2917e-787a-=
4474-90cd-c00ff882d0bd?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5Qd=
oXbt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direction: colum=
n;align-items: center;padding: 0;width: auto;height: auto;border: none;text=
-decoration: none;display: block;margin: 0;"><img class=3D"wide-image" data=
-attrs=3D"{"src":"https://substack-post-media.s3.amazonaws.c=
om/public/images/f1bead61-6895-47c3-8d4e-4eddbba3bd7b_700x70.png",&quo=
t;srcNoWatermark":null,"fullscreen":null,"imageSize&quo=
t;:null,"height":70,"width":700,"resizeWidth"=
:null,"bytes":4400,"alt":null,"title":null,&q=
uot;type":"image/png","href":null,"belowTheFo=
ld":true,"topImage":false,"internalRedirect":"=
;https://monicabarbosarecebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fs=
ubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff1bead61-6895-47c3-=
8d4e-4eddbba3bd7b_700x70.png","isProcessing":false,"ali=
gn":null,"offset":false}" alt=3D"" width=3D"550" height=3D"5=
5" src=3D"https://substackcdn.com/image/fetch/$s_!Dn7f!,w_1100,c_limit,f_au=
to,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.am=
azonaws.com%2Fpublic%2Fimages%2Ff1bead61-6895-47c3-8d4e-4eddbba3bd7b_700x70=
.png" style=3D"border: none !important;vertical-align: middle;display: bloc=
k;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: auto=
!important;max-width: 100% !important;margin: 0 auto;"></a></td><td style=
=3D"text-align: center;"></td></tr></tbody></table></figure></div><div clas=
s=3D"captioned-image-container-static" style=3D"font-size: 16px;line-height=
: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margin: 0 auto;"><t=
able class=3D"image-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"0" =
cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" style=3D"mso-pa=
dding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: center;"></td>=
<td class=3D"content" align=3D"left" width=3D"1100" style=3D"text-align: ce=
nter;"><a class=3D"image-link" target=3D"_blank" href=3D"https://substack.c=
om/redirect/ef08d6b9-5adc-40e7-9eac-af8268553a21?j=3DeyJ1IjoiNmJkNTN3In0.N9=
9RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: rela=
tive;flex-direction: column;align-items: center;padding: 0;width: auto;heig=
ht: auto;border: none;text-decoration: none;display: block;margin: 0;"><img=
class=3D"wide-image" data-attrs=3D"{"src":"https://substack=
-post-media.s3.amazonaws.com/public/images/3ddedadd-3194-4cec-83d8-051b3cf9=
8020_1100x733.png","srcNoWatermark":null,"fullscreen&qu=
ot;:null,"imageSize":null,"height":733,"width"=
;:1100,"resizeWidth":null,"bytes":1435850,"alt&quo=
t;:null,"title":null,"type":"image/png","=
;href":null,"belowTheFold":true,"topImage":false,&=
quot;internalRedirect":"https://monicabarbosarecebe.substack.com/=
i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpubl=
ic%2Fimages%2F3ddedadd-3194-4cec-83d8-051b3cf98020_1100x733.png","=
;isProcessing":false,"align":null,"offset":false}"=
alt=3D"" width=3D"550" height=3D"366.5" src=3D"https://substackcdn.com/ima=
ge/fetch/$s_!TRIa!,w_1100,c_limit,f_auto,q_auto:good,fl_progressive:steep/h=
ttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3dded=
add-3194-4cec-83d8-051b3cf98020_1100x733.png" style=3D"border: none !import=
ant;vertical-align: middle;display: block;-ms-interpolation-mode: bicubic;h=
eight: auto;margin-bottom: 0;width: auto !important;max-width: 100% !import=
ant;margin: 0 auto;"></a></td><td style=3D"text-align: center;"></td></tr><=
/tbody></table><figcaption class=3D"image-caption" style=3D"box-sizing: con=
tent-box;color: #777777;font-size: 14px;line-height: 20px;font-weight: 400;=
letter-spacing: -.15px;margin-top: 8px;width: 70%;padding-left: 15%;padding=
-right: 15%;text-align: center;">Foto: Divulgação</figcaption></f=
igure></div><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height=
: 26px;font-size: 16px;"><span>Venho observando a </span><strong>Tecline</s=
trong><span> há algum tempo. É uma das poucas indústrias nac=
ionais de alta performance que alia processo artesanal ao industrial para d=
ar forma às ideias de alguns dos melhores designers brasileiros. Com p=
osicionamento de marca bem definido, seu mix de produtos é pensado par=
a conversar entre si - e com outros - em qualquer lugar do mundo. Nesta sem=
ana, fui conhecer a nova coleção </span><em><strong>Design by Tex=
ture</strong></em><span>, composta por 25 peças inéditas assinada=
s por </span><strong>Arthur Casas</strong><span>, </span><strong>Ronald Sas=
son</strong><span> e </span><strong>Manoel Sasson</strong><span>, que estre=
ia sua primeira criação para uma marca de mobiliário. </span=
><strong>Filho de peixe, peixinho é? Sim. E com personalidade.</strong=
></p><div class=3D"captioned-image-container-static" style=3D"font-size: 16=
px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margi=
n: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D"0" cell=
spacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" s=
tyle=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: =
center;"></td><td class=3D"content" align=3D"left" width=3D"250" style=3D"t=
ext-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"https=
://substack.com/redirect/0bc0c4e9-8cf8-4761-a9ce-3b3faf179e8b?j=3DeyJ1IjoiN=
mJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"p=
osition: relative;flex-direction: column;align-items: center;padding: 0;wid=
th: auto;height: auto;border: none;text-decoration: none;display: block;mar=
gin: 0;"><img data-attrs=3D"{"src":"https://substack-post-me=
dia.s3.amazonaws.com/public/images/0f81d318-7453-4126-b6f7-6a7cb945bc22_250=
x25.png","srcNoWatermark":null,"fullscreen":null,&=
quot;imageSize":null,"height":25,"width":250,"=
;resizeWidth":null,"bytes":3203,"alt":null,"t=
itle":null,"type":"image/png","href":nul=
l,"belowTheFold":true,"topImage":false,"internalRe=
direct":"https://monicabarbosarecebe.substack.com/i/180213645?img=
=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0=
f81d318-7453-4126-b6f7-6a7cb945bc22_250x25.png","isProcessing&quo=
t;:false,"align":null,"offset":false}" alt=3D"" width=
=3D"250" height=3D"25" src=3D"https://substackcdn.com/image/fetch/$s_!eTAB!=
,w_250,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubsta=
ck-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f81d318-7453-4126-b6f7-=
6a7cb945bc22_250x25.png" style=3D"border: none !important;vertical-align: m=
iddle;display: block;-ms-interpolation-mode: bicubic;height: auto;margin-bo=
ttom: 0;width: auto !important;max-width: 100% !important;margin: 0 auto;">=
</a></td><td style=3D"text-align: center;"></td></tr></tbody></table></figu=
re></div><div class=3D"captioned-image-container-static" style=3D"font-size=
: 16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 100%;m=
argin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D"0" =
cellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStati=
c" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-ali=
gn: center;"></td><td class=3D"content" align=3D"left" width=3D"1456" style=
=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"=
https://substack.com/redirect/993ffbb7-c73c-4a0a-a260-66ce33eae041?j=3DeyJ1=
IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=
=3D"position: relative;flex-direction: column;align-items: center;padding: =
0;width: auto;height: auto;border: none;text-decoration: none;display: bloc=
k;margin: 0;"><img class=3D"wide-image" data-attrs=3D"{"src":&quo=
t;https://substack-post-media.s3.amazonaws.com/public/images/28e88ce1-2cca-=
435b-b575-3ffe55bb66d0_2048x1362.png","srcNoWatermark":null,=
"fullscreen":null,"imageSize":null,"height":9=
68,"width":1456,"resizeWidth":null,"bytes":45=
54115,"alt":null,"title":null,"type":"im=
age/png","href":null,"belowTheFold":true,"top=
Image":false,"internalRedirect":"https://monicabarbosar=
ecebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.a=
mazonaws.com%2Fpublic%2Fimages%2F28e88ce1-2cca-435b-b575-3ffe55bb66d0_2048x=
1362.png","isProcessing":false,"align":null,"=
offset":false}" alt=3D"" width=3D"550" height=3D"365.65934065934067" s=
rc=3D"https://substackcdn.com/image/fetch/$s_!zdze!,w_1100,c_limit,f_auto,q=
_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazon=
aws.com%2Fpublic%2Fimages%2F28e88ce1-2cca-435b-b575-3ffe55bb66d0_2048x1362.=
png" style=3D"border: none !important;vertical-align: middle;display: block=
;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: auto =
!important;max-width: 100% !important;margin: 0 auto;"></a></td><td style=
=3D"text-align: center;"></td></tr></tbody></table><figcaption class=3D"ima=
ge-caption" style=3D"box-sizing: content-box;color: #777777;font-size: 14px=
;line-height: 20px;font-weight: 400;letter-spacing: -.15px;margin-top: 8px;=
width: 70%;padding-left: 15%;padding-right: 15%;text-align: center;">Foto: =
Idan Gilony - Instagram</figcaption></figure></div><h2 class=3D"header-anch=
or-post" style=3D"position: relative;font-family: 'SF Pro Display',-apple-s=
ystem-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto=
,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI =
Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font=
-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appeara=
nce: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625e=
m 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.625em;"><strong>J=
antar perfeito (sem jogo americano e cristal)</strong></h2><p style=3D"marg=
in: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><sp=
an>Pra quem não sabe, eu sou diplomada e professora de etiqueta social=
. Já fiz de tudo: de aula formal a curadoria do </span><em>Mesas Decor=
adas</em><span> do </span><strong>D&D Shopping</strong><span>. Com a te=
mporada de festas a todo vapor, achei especialmente divertida - e muito per=
tinente - a matéria </span><strong>“</strong><em><strong>How to =
host the perfect dinner party </strong></em><strong>(sem mesa de Instagram)=
”</strong><span>, da ainda hype </span><em>Wallpaper</em><span>. Pegu=
ei o espírito e traduzi pra nossa vida real, tropical. </span><strong>=
Menos mise-en-scène, mais verdade.</strong></p><h4 class=3D"header-anc=
hor-post" style=3D"position: relative;font-family: 'SF Pro Display',-apple-=
system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Robot=
o,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI=
Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-fon=
t-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appear=
ance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625=
em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.125em;"><strong>=
A graça voltou a morar em casa</strong></h4><p style=3D"margin: 0 0 20=
px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><span>Em temp=
os de restaurante barulhento, fila e notificação apitando, </span=
><strong>fechar a porta e sentar à mesa com oito, dez pessoas virou at=
o de resistência</strong><span>. Gente suficiente pra clima de festa. =
Pouca o bastante pra olhar no olho e fofocar no corredor sem ser mal-educad=
o. Na hora de convidar, vale o básico da etiqueta emocional: </span><s=
trong>avise quem mais vai estar</strong><span>. Ajuda todo mundo a chegar c=
om o figurino interno certo - e na própria melhor versão.</span><=
/p><h4 class=3D"header-anchor-post" style=3D"position: relative;font-family=
: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacS=
ystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji',=
'Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing=
: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: opti=
mizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegi=
bility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;fon=
t-size: 1.125em;"><strong>O que levar (e o que deixar na adega)</strong></h=
4><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;fon=
t-size: 16px;"><span>A </span><em>Wallpaper</em><span> defende - e eu assin=
o embaixo - que </span><strong>bons convidados levam comida, não s=
3; bebida</strong><span>. Na prática: aquele doce da sua avó, um =
queijo de pequena produção, um antepasto improvável, o p=
7;o de fermentação natural do seu padeiro favorito. </span><stron=
g>Afeto editado. Não ostentação alcoólica.</strong></p>=
<h4 class=3D"header-anchor-post" style=3D"position: relative;font-family: '=
SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSyst=
emFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Se=
goe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: a=
ntialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimiz=
elegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibil=
ity;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-s=
ize: 1.125em;"><strong>Mesa e comida, sem performance</strong></h4><p style=
=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16=
px;"><span>“Arrumar a mesa” para o Instagram é o novo guar=
danapo em forma de cisne: </span><strong>exagero que já pode se aposen=
tar</strong><span>. Em casa, a mesa pode - e deve - ser bonita. Mas nã=
o precisa ser cenário. </span><strong>Toalha boa, flor simples, lou=
31;a que você ama. E pronto.</strong><span> O mesmo vale pra comida: m=
enos menu degustação, </span><strong>mais comida que abraça<=
/strong><span>. Um ensopado, uma torta, uma massa feita na hora. Se nã=
o cozinha, tudo bem: pedir de um bom restaurante e montar com carinho </spa=
n><strong>também é gesto de anfitrião</strong><span>. O que =
fica na memória é a conversa, não o ponto do molho.</span></=
p><h4 class=3D"header-anchor-post" style=3D"position: relative;font-family:=
'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSy=
stemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','=
Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing:=
antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optim=
izelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegib=
ility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font=
-size: 1.125em;"><strong>Luz, música, clima</strong></h4><p style=3D"m=
argin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">=
<span>O trio que salva qualquer noite: </span><strong>pouca luz geral, muit=
a vela, trilha sonora que conte sua história</strong><span>. Ilumine p=
essoas, não o teto. Toque músicas da época em que seus convi=
dados tinham vinte e poucos anos - aquelas que fazem rir, cantar junto, lem=
brar de quem já foi e de quem a gente ainda é.</span></p><h4 clas=
s=3D"header-anchor-post" style=3D"position: relative;font-family: 'SF Pro D=
isplay',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'=
Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI E=
moji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialias=
ed;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibil=
ity;-moz-appearance: optimizelegibility;appearance: optimizelegibility;marg=
in: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.1=
25em;"><strong>Perfume demais, não. Tela demais, menos ainda.</strong>=
</h4><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;=
font-size: 16px;"><span>No fim, um bom jantar é isso: </span><strong>g=
ente de verdade, casa de verdade, histórias de verdade</strong><span>.=
E, por favor, pelo menos à mesa, </span><strong>deixe a Alexa quieta =
e esqueça o ChatGPT</strong><span>. </span><strong>Robô nenhum su=
bstitui o luxo de ser bem recebido.</strong></p><div class=3D"captioned-ima=
ge-container-static" style=3D"font-size: 16px;line-height: 26px;margin: 32p=
x auto;"><figure style=3D"width: 100%;margin: 0 auto;"><table class=3D"imag=
e-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" =
data-component-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0 1=
.6em;"><tbody><tr><td style=3D"text-align: center;"></td><td class=3D"conte=
nt" align=3D"left" width=3D"250" style=3D"text-align: center;"><a class=3D"=
image-link" target=3D"_blank" href=3D"https://substack.com/redirect/89d81fa=
0-5876-4a97-ba2d-94005907755e?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwP=
mIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direction=
: column;align-items: center;padding: 0;width: auto;height: auto;border: no=
ne;text-decoration: none;display: block;margin: 0;"><img data-attrs=3D"{&qu=
ot;src":"https://substack-post-media.s3.amazonaws.com/public/imag=
es/75d37446-bfc8-4323-a0e8-f047dfba27d8_250x25.png","srcNoWaterma=
rk":null,"fullscreen":null,"imageSize":null,"=
height":25,"width":250,"resizeWidth":null,"by=
tes":3203,"alt":null,"title":null,"type"=
:"image/png","href":null,"belowTheFold":true,=
"topImage":false,"internalRedirect":"https://monic=
abarbosarecebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-m=
edia.s3.amazonaws.com%2Fpublic%2Fimages%2F75d37446-bfc8-4323-a0e8-f047dfba2=
7d8_250x25.png","isProcessing":false,"align":null,=
"offset":false}" alt=3D"" width=3D"250" height=3D"25" src=3D"http=
s://substackcdn.com/image/fetch/$s_!gbvU!,w_250,c_limit,f_auto,q_auto:good,=
fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fp=
ublic%2Fimages%2F75d37446-bfc8-4323-a0e8-f047dfba27d8_250x25.png" style=3D"=
border: none !important;vertical-align: middle;display: block;-ms-interpola=
tion-mode: bicubic;height: auto;margin-bottom: 0;width: auto !important;max=
-width: 100% !important;margin: 0 auto;"></a></td><td style=3D"text-align: =
center;"></td></tr></tbody></table></figure></div><div class=3D"captioned-i=
mage-container-static" style=3D"font-size: 16px;line-height: 26px;margin: 3=
2px auto;"><figure style=3D"width: 100%;margin: 0 auto;"><table class=3D"im=
age-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0=
" data-component-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0=
1.6em;"><tbody><tr><td style=3D"text-align: center;"></td><td class=3D"con=
tent" align=3D"left" width=3D"1100" style=3D"text-align: center;"><a class=
=3D"image-link" target=3D"_blank" href=3D"https://substack.com/redirect/441=
34b4e-40b6-429d-8b3e-37c04a46ff8a?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdU=
RWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direc=
tion: column;align-items: center;padding: 0;width: auto;height: auto;border=
: none;text-decoration: none;display: block;margin: 0;"><img class=3D"wide-=
image" data-attrs=3D"{"src":"https://substack-post-media.s3.=
amazonaws.com/public/images/eea5bb87-1391-432a-b0d4-cbc2937d40a1_1100x732.p=
ng","srcNoWatermark":null,"fullscreen":null,"=
imageSize":null,"height":732,"width":1100,"re=
sizeWidth":null,"bytes":1659725,"alt":null,"t=
itle":null,"type":"image/png","href":nul=
l,"belowTheFold":true,"topImage":false,"internalRe=
direct":"https://monicabarbosarecebe.substack.com/i/180213645?img=
=3Dhttps%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe=
ea5bb87-1391-432a-b0d4-cbc2937d40a1_1100x732.png","isProcessing&q=
uot;:false,"align":null,"offset":false}" alt=3D"" width=
=3D"550" height=3D"366" src=3D"https://substackcdn.com/image/fetch/$s_!jKjT=
!,w_1100,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubs=
tack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Feea5bb87-1391-432a-b0d=
4-cbc2937d40a1_1100x732.png" style=3D"border: none !important;vertical-alig=
n: middle;display: block;-ms-interpolation-mode: bicubic;height: auto;margi=
n-bottom: 0;width: auto !important;max-width: 100% !important;margin: 0 aut=
o;"></a></td><td style=3D"text-align: center;"></td></tr></tbody></table><f=
igcaption class=3D"image-caption" style=3D"box-sizing: content-box;color: #=
777777;font-size: 14px;line-height: 20px;font-weight: 400;letter-spacing: -=
.15px;margin-top: 8px;width: 70%;padding-left: 15%;padding-right: 15%;text-=
align: center;">Foto: Divulgação</figcaption></figure></div><h2 c=
lass=3D"header-anchor-post" style=3D"position: relative;font-family: 'SF Pr=
o Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFon=
t,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe U=
I Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antial=
iased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegi=
bility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;m=
argin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: =
1.625em;"><strong>Quando o Cerrado vira tapete</strong></h2><p style=3D"mar=
gin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><s=
pan>O </span><em><strong>Cerrado</strong></em><span>, criação da =
designer </span><strong>Ana Neute</strong><span>, acaba de pousar na </span=
><strong>Botteh Tapetes</strong><span> - levando o segundo maior bioma bras=
ileiro para o chão da casa, em forma de arte silenciosa e sensorial. C=
om desenho orgânico e paleta terrosa que se expande em nuances suaves =
e comerciais, o tapete traduz relevo, vegetação e grafismos natur=
ais em textura têxtil. </span><strong>Linhas sinuosas e variaç=
45;es de altura</strong><span> criam uma superfície quase escultó=
rica, que muda com a luz, o tempo e o passo. Apresentado primeiro na </span=
><em><strong>Semana de Design de Milão</strong></em><span>, o </span><=
em><strong>Cerrado</strong></em><span> é produzido pela </span><strong=
>Decoralle</strong><span>, em fio sustentável ECONYL®, com uma co=
mbinação precisa de algoritmos de imagem, execução arte=
sanal e o trabalho dedicado de mais de 20 artesãos. Design, territ=
3;rio e técnica - tudo ali, sob os pés. Lindo.</span></p><div cla=
ss=3D"captioned-image-container-static" style=3D"font-size: 16px;line-heigh=
t: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margin: 0 auto;"><=
table class=3D"image-wrapper" width=3D"100%" border=3D"0" cellspacing=3D"0"=
cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" style=3D"mso-p=
adding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: center;"></td=
><td class=3D"content" align=3D"left" width=3D"250" style=3D"text-align: ce=
nter;"><a class=3D"image-link" target=3D"_blank" href=3D"https://substack.c=
om/redirect/3f638454-b35d-41f6-bfd4-47c3cabf6047?j=3DeyJ1IjoiNmJkNTN3In0.N9=
9RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=3D"position: rela=
tive;flex-direction: column;align-items: center;padding: 0;width: auto;heig=
ht: auto;border: none;text-decoration: none;display: block;margin: 0;"><img=
data-attrs=3D"{"src":"https://substack-post-media.s3.amazon=
aws.com/public/images/454b9fe2-ba9f-49a9-b3cc-4767ba36965c_250x25.png"=
,"srcNoWatermark":null,"fullscreen":null,"imageSiz=
e":null,"height":25,"width":250,"resizeWidth&=
quot;:null,"bytes":3203,"alt":null,"title":nu=
ll,"type":"image/png","href":null,"below=
TheFold":true,"topImage":false,"internalRedirect":=
"https://monicabarbosarecebe.substack.com/i/180213645?img=3Dhttps%3A%2=
F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F454b9fe2-ba9f-=
49a9-b3cc-4767ba36965c_250x25.png","isProcessing":false,&quo=
t;align":null,"offset":false}" alt=3D"" width=3D"250" height=
=3D"25" src=3D"https://substackcdn.com/image/fetch/$s_!0JIl!,w_250,c_limit,=
f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s=
3.amazonaws.com%2Fpublic%2Fimages%2F454b9fe2-ba9f-49a9-b3cc-4767ba36965c_25=
0x25.png" style=3D"border: none !important;vertical-align: middle;display: =
block;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: =
auto !important;max-width: 100% !important;margin: 0 auto;"></a></td><td st=
yle=3D"text-align: center;"></td></tr></tbody></table></figure></div><p cla=
ss=3D"button-wrapper" data-attrs=3D"{"url":"https://wa.me/?t=
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ter;cursor: pointer;border-radius: 4px;"><a class=3D"button primary" href=
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tyle=3D"font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',=
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ht: 600;text-align: center;margin: 0;opacity: 1;outline: none;white-space: =
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d-color: #e11d48;padding: 12px 20px;height: auto;"><span style=3D"color: #f=
fffff;text-decoration: none;">Clique e compartilhe com um amigo.</span></a>=
</p><div class=3D"captioned-image-container-static" style=3D"font-size: 16p=
x;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 100%;margin=
: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D"0" cells=
pacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStatic" st=
yle=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-align: c=
enter;"></td><td class=3D"content" align=3D"left" width=3D"250" style=3D"te=
xt-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"https:=
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ia.s3.amazonaws.com/public/images/516cff2f-964a-41ea-97ca-071c23be64c1_250x=
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uot;imageSize":null,"height":25,"width":250,"=
resizeWidth":null,"bytes":3203,"alt":null,"ti=
tle":null,"type":"image/png","href":null=
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irect":"https://monicabarbosarecebe.substack.com/i/180213645?img=
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16cff2f-964a-41ea-97ca-071c23be64c1_250x25.png","isProcessing&quo=
t;:false,"align":null,"offset":false}" alt=3D"" width=
=3D"250" height=3D"25" src=3D"https://substackcdn.com/image/fetch/$s_!VGvd!=
,w_250,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubsta=
ck-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F516cff2f-964a-41ea-97ca-=
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iddle;display: block;-ms-interpolation-mode: bicubic;height: auto;margin-bo=
ttom: 0;width: auto !important;max-width: 100% !important;margin: 0 auto;">=
</a></td><td style=3D"text-align: center;"></td></tr></tbody></table></figu=
re></div><div class=3D"captioned-image-container-static" style=3D"font-size=
: 16px;line-height: 26px;margin: 32px auto;"><figure style=3D"width: 100%;m=
argin: 0 auto;"><table class=3D"image-wrapper" width=3D"100%" border=3D"0" =
cellspacing=3D"0" cellpadding=3D"0" data-component-name=3D"Image2ToDOMStati=
c" style=3D"mso-padding-alt: 1em 0 1.6em;"><tbody><tr><td style=3D"text-ali=
gn: center;"></td><td class=3D"content" align=3D"left" width=3D"1100" style=
=3D"text-align: center;"><a class=3D"image-link" target=3D"_blank" href=3D"=
https://substack.com/redirect/d133acfe-5d08-44f9-82bd-520c9ecdbc25?j=3DeyJ1=
IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5QdoXbt1I9RCkBRAoY" rel=3D"" style=
=3D"position: relative;flex-direction: column;align-items: center;padding: =
0;width: auto;height: auto;border: none;text-decoration: none;display: bloc=
k;margin: 0;"><img class=3D"wide-image" data-attrs=3D"{"src":&quo=
t;https://substack-post-media.s3.amazonaws.com/public/images/d5fc00b4-9035-=
4717-a64d-fdae89536d72_1100x732.png","srcNoWatermark":null,&=
quot;fullscreen":null,"imageSize":null,"height":73=
2,"width":1100,"resizeWidth":null,"bytes":845=
104,"alt":null,"title":null,"type":"imag=
e/png","href":null,"belowTheFold":true,"topIm=
age":false,"internalRedirect":"https://monicabarbosarec=
ebe.substack.com/i/180213645?img=3Dhttps%3A%2F%2Fsubstack-post-media.s3.ama=
zonaws.com%2Fpublic%2Fimages%2Fd5fc00b4-9035-4717-a64d-fdae89536d72_1100x73=
2.png","isProcessing":false,"align":null,"off=
set":false}" alt=3D"" width=3D"550" height=3D"366" src=3D"https://subs=
tackcdn.com/image/fetch/$s_!2ryI!,w_1100,c_limit,f_auto,q_auto:good,fl_prog=
ressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2=
Fimages%2Fd5fc00b4-9035-4717-a64d-fdae89536d72_1100x732.png" style=3D"borde=
r: none !important;vertical-align: middle;display: block;-ms-interpolation-=
mode: bicubic;height: auto;margin-bottom: 0;width: auto !important;max-widt=
h: 100% !important;margin: 0 auto;"></a></td><td style=3D"text-align: cente=
r;"></td></tr></tbody></table><figcaption class=3D"image-caption" style=3D"=
box-sizing: content-box;color: #777777;font-size: 14px;line-height: 20px;fo=
nt-weight: 400;letter-spacing: -.15px;margin-top: 8px;width: 70%;padding-le=
ft: 15%;padding-right: 15%;text-align: center;">Foto: Divulgação =
/ The Rigid Shed, Arup</figcaption></figure></div><p style=3D"margin: 0 0 2=
0px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><span>–=
; </span><strong>Um novo rosto para o improviso permanente.</strong><span> =
Nova York finalmente decidiu dar um upgrade naquele emaranhado eterno de an=
daimes que cobre as calçadas. A cidade aprovou seis novos sistemas de =
</span><em>sidewalk sheds</em><span>, desenvolvidos pela </span><strong>Aru=
p</strong><span> e pelo escritório </span><strong>PAU</strong><span>, =
para substituir as estruturas provisórias (e feias) que muitas vezes v=
iram definitivas. Mais leves, translúcidos e pensados para ilumina=
1;ão, segurança e paisagem urbana, os modelos funcionam como um l=
aboratório a céu aberto - mostrando como o design pode transforma=
r até a gambiarra institucionalizada em experiência urbana decent=
e. Boa referência para quem projeta fachadas, mobiliário ou ativa=
ções no espaço público.</span></p><p style=3D"margin: 0=
0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><span>&#=
8211; </span><strong>Retrofuturo, só com teclado.</strong><span> Telas=
infinitas, distrações em loop - e no meio disso, o </span><stron=
g>Typeframe</strong><span>, do designer </span><strong>Jeff Merrick</strong=
><span>, surge como um “</span><em>retropunk computer</em><span>̶=
1; de código aberto que faz o contrário de tudo: elimina o excess=
o. Nada de apps, notificações ou browser - só teclado mec=
26;nico, tela simples e foco absoluto. Mais do que brinquedo nerd, é u=
m manifesto em forma de objeto: às vezes, o futuro está em subtra=
ir, não em somar.</span></p><p style=3D"margin: 0 0 20px 0;color: rgb(=
54,55,55);line-height: 26px;font-size: 16px;"><span>– </span><strong>=
3D, concreto e dignidade.</strong><span> Já em Niederanven, Luxemburgo=
, a </span><strong>Tiny House Lux</strong><span> propõe uma resposta m=
inimalista - e prática - à crise de moradia. São casas m=
7;nimas, impressas em 3D com concreto, pensadas para ocupar terrenos irregu=
lares e esquecidos. Assinado pelo escritório </span><strong>ODA Archit=
ects</strong><span>, o projeto testa uma habitação compacta, de b=
aixo impacto e construção rápida. Não é só in=
ovação de obra: é tentativa de devolver dignidade onde o mer=
cado tradicional não chega.</span></p><p style=3D"margin: 0 0 20px 0;c=
olor: rgb(54,55,55);line-height: 26px;font-size: 16px;"><span>- </span><str=
ong>Uma semana de encontros bons</strong><span> - e daqueles que seguem eco=
ando. Na </span><strong>Botteh Tapetes</strong><span>, papo entre tramas, t=
exturas e ideias com </span><strong>Denise Barreto</strong><span> e </span>=
<strong>Ana Neute</strong><span>. Na </span><strong>Tecline</strong><span>,=
recepção afetuosa de </span><strong>Valter Dal Cin</strong><span=
> e </span><strong>Leandro Cezar Bianchi</strong><span>, com a nova cole=
31;ão ainda pulsando na memória. Com </span><strong>Marcelo Salum=
</strong><span>, visita a </span><strong>Zeco</strong><span> no seu sempre =
inspirador </span><strong>Empório Beraldin</strong><span>. E o encerra=
mento perfeito: almoço com sotaque espanhol oferecido pela </span><str=
ong>Porcelanosa</strong><span>, com os anfitriões </span><strong>Andre=
a Gomes de Melo</strong><span> e </span><strong>José Pascual Gozalbo</=
strong><span>. Na companhia de </span><strong>Delphine Araxi</strong><span>=
, muitas ideias e futuros em construção.</span></p><p style=3D"ma=
rgin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;"><=
span>📍 5º</span><strong> Design Barra Funda · 29 e 30 de =
novembro</strong><span> </span></p><p=
style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-si=
ze: 16px;">Percurso a pé por ateliês, estúdios, antiquá=
rios e espaços de design na Barra Funda, um dos bairros mais fért=
eis de São Paulo para processos criativos. São 22 paradas conecta=
das por calçadas e passarela sobre os trilhos, abrindo bastidores, pes=
quisas e modos de fazer. Bom programa para conhecer a cena local e enxergar=
o território com outros olhos.</p><p style=3D"margin: 0 0 20px 0;colo=
r: rgb(54,55,55);line-height: 26px;font-size: 16px;"><span>📍 </span=
><strong>Antes da Palavra - Gisele Gandolfi</strong><span> - </span><strong=
>02 de dezembro</strong><span> </span><=
/p><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;fo=
nt-size: 16px;"><span>No </span><strong>Espaço Muriqui</strong><span>,=
a artista lança </span><em>Antes da Palavra</em><span>, coleç=
27;o que percorre três eixos: </span><strong>ORIGO</strong><span>, sob=
re a origem mineral do cosmos; </span><strong>TRAVESSIA</strong><span>, que=
investiga tempo e transitoriedade a partir das sementes; e </span><strong>=
EXTENSÕES</strong><span>, peças que relembram os primeiros objeto=
s adotados como prolongamento do corpo. Cerâmica como rito, gesto e mu=
ndo.</span></p><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-hei=
ght: 26px;font-size: 16px;"><span>📍</span><strong> Obbra Pop-up Sto=
re - 13 a 21 de dezembro =
</strong></p><p style=3D"margin: 0 0 20px 0;color: rgb(54,55,55);line-h=
eight: 26px;font-size: 16px;">A Obbra, plataforma de mentoria e fomento ao =
design autoral brasileiro, realiza sua pop-up de Natal no 3º andar da =
Galeria Metrópole, no novo quadrilátero de design autoral do Cent=
ro de SP. Em clima de garimpo, reúne peças para casa, joalheria, =
arte e bem-estar em séries limitadas – com destaque para os vaso=
s Icarus, de Luciano Costa. Boa desculpa para rever o Centro e apoiar quem =
faz o design girar.</p><div class=3D"captioned-image-container-static" styl=
e=3D"font-size: 16px;line-height: 26px;margin: 32px auto;margin-bottom: 0;"=
><figure style=3D"width: 100%;margin: 0 auto;"><table class=3D"image-wrappe=
r" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" data-com=
ponent-name=3D"Image2ToDOMStatic" style=3D"mso-padding-alt: 1em 0 1.6em;"><=
tbody><tr><td style=3D"text-align: center;"></td><td class=3D"content" alig=
n=3D"left" width=3D"686" style=3D"text-align: center;"><a class=3D"image-li=
nk" target=3D"_blank" href=3D"https://substack.com/redirect/7706d89d-4a62-4=
686-a486-8ca058ae2575?j=3DeyJ1IjoiNmJkNTN3In0.N99RIJSBjnrKONXdURWwPmIIw5Qdo=
Xbt1I9RCkBRAoY" rel=3D"" style=3D"position: relative;flex-direction: column=
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gn":null,"offset":false}" alt=3D"" width=3D"550" height=3D"4=
3.29446064139942" src=3D"https://substackcdn.com/image/fetch/$s_!Mz64!,w_11=
00,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-p=
ost-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb91dfd18-700b-420d-b529-4ce8=
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e;display: block;-ms-interpolation-mode: bicubic;height: auto;margin-bottom=
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</td><td style=3D"text-align: center;"></td></tr></tbody></table></figure><=
/div></div></div><div class=3D"container-border" style=3D"margin: 32px 0 0;=
width: 100%;box-sizing: border-box;border-top: 1px solid #e6e6e6;font-size:=
16px;line-height: 26px;"></div><div class=3D"typography" style=3D"--image-=
offset-margin: -120px;font-size: 16px;line-height: 26px;"><div class=3D"pos=
tscript" style=3D"margin: 32px 0;font-size: 16px;line-height: 26px;"><div c=
lass=3D"body markup" dir=3D"auto" style=3D"text-align: initial;font-size: 1=
6px;line-height: 26px;width: 100%;word-break: break-word;margin-bottom: 16p=
x;"><blockquote style=3D"border-left: 4px solid #e11d48;margin: 20px 0;padd=
ing: 0;margin-top: 0;"><h3 style=3D"font-family: 'SF Pro Display',-apple-sy=
stem-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,=
Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI S=
ymbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-=
smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearan=
ce: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em=
0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.375em;margin-left:=
20px;"><strong>Obrigada por estar aqui!</strong></h3><p style=3D"margin: 0=
0 20px 0;color: rgb(54,55,55);margin-left: 20px;line-height: 26px;font-siz=
e: 16px;">É sempre um prazer compartilhar novidades com você. Sua=
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